[Tag manager] External click as a conversion in Google Ads

Geweldig man

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Dear blackhatters,

I'm new to tag manager and Google Ads, so this may be pretty basic to some of you.

This question is to affiliate website owners, who use Google Ads and optimize their ad campaigns by making an external outbound click an conversion. In combination with the use of intern shortlinks with 302 redirects.

Does the 302 redirect page also count as a conversion for outbound linkclicks? I've set the tagmanager: Auto-event variable > Element URL > Component Type is Outbound.
 

Sweely

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No. If you've set GTM to only count outbound clicks, then your internal links won't count.

The variable you're using is the same one I would have used.

I suggest you use the Preview feature to click one of your links to see if this is the case.
 
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