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Tabs in article hurting SEO

Discussion in 'White Hat SEO' started by Maxxpowa, Nov 14, 2016.

  1. Maxxpowa

    Maxxpowa Registered Member

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    I just wanted to share something I discovered.

    My website runs on wordpress with the Sahifa theme and I use Visual Composer to spice up my article layouts a bit.

    My site ranks quite well for a number of my pages (top 5 spots in google for my targeted keywords).

    I recently did a "best of" type article and decided to try something different and use the tabs feature in visual composer to organise the info on my page a bit better. Basically all the info for each item was within a tab. The main review parts were visible by default, but still in a tab.

    It was high quality stuff that I had written and great info on the page. But it wouldnt rank - like nowhere in the top 10 pages.

    So I just removed all the tabs, and re-organised the content. Still using visual composer, but with no tabs.
    Told Google Webmaster tools to fetch the site and index it, and bang - its ranking on the first page. With traffic going to it almost instantly.

    Anyone got any other insights into this? I am assuming the way VC handles tabs is not very SEO friendly.

    Anyway, just wanted to hopefully help some others with what I learnt.
     
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  2. Zwielicht

    Zwielicht Moderator Staff Member Moderator Jr. VIP

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    I forgot where I initially read about it, but Google generally doesn't like carousels, accordions, tabs, or anything that "hides" content.

    My initial search for an answer was because I found myself in a similar situation as you; an article of mine was filled with accordions and not ranking well for a long time, but when I removed the accordions, it started ranking well.
    https://www.seroundtable.com/google-hidden-tab-content-seo-19489.html

    I read that there's a way of implementing them where it doesn't affect your page's SEO, but I never bothered reading any further on that topic.
     
  3. XZixZi

    XZixZi BANNED BANNED

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    Anything that obfuscates the content looks dodgy in the eyes of the big G. I have noticed this as well.