[SURVEY] How do internal links impact your website?

How relinking affects traffic

  • The more internal links per page the better

  • Links from the main menu have maximum effect

  • The influence of linking is more noticeable on large sites than on small ones

  • Link text diversity shows a good correlation with high page traffic

  • Links in the form of URLs in linking are also OK

  • Links with direct keywords work best


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Everything except these:
  • The influence of linking is more noticeable on large sites than on small ones
  • The more internal links per page the better
Just keep it natural and links as much as you need,
15-20 in-content links are good to go for most websites, so it's the case for header & footer menus,
Probably anything more than 50 up to 100 links are way too much, still depends in the website type and authority tho
 
#3 The influence of linking is more noticeable on large sites than on small ones.

You must have at least a mid-sized site to see the impact of internal links.
 
Link text diversity shows a good correlation with high page traffic
 

Link text diversity shows a good correlation with high page traffic is true​

 
Priority goes to user experience, if the page requires a lot of internal links (example: top 100 reviews) then use them.

It's all about user engagement.

I have no scientific evidence to back this up, but looking at my niches top competition, they are ignoring a lot of on-page seo and they still dominate.
 
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