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[STUDY] - Lounge X-Post - Experimental Generation of Interpersonal Closeness

Discussion in 'Offline Marketing' started by _claps, Jul 29, 2016.

  1. _claps

    _claps Newbie

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    I'm still getting the hang of the layout of this website... I found this resource, and wanted to share it right away. I figured it belonged in the Lounge as it's just discussion, but soon after figured all the OM may find it useful as well. So, rather than be a jerk and hide what could be a goldmine in the lounge, here it is in Offline.



    Hi all,

    I was on tinder this morning, saw a qt, read her profile, and she had a lil sentence in her profile about "I want to try the experimental generation of interpersonal closeness." Curiousity: piqued.

    A simple google search yielded a paper, specifically psp (dot) sagepub (dot) com/content/23/4/363.abstract

    I read through, and what was really interesting is that the experimental method discovered that expectation of liking and similarity have little to do with developing interpersonal closeness.

    In the appendix are sets of varying intensity of "relationship building" tasks and "small talk" tasks, or examples of "good" and "bad" interpersonal closeness generation techniques.

    As an important aside, one pair of test subjects (who probably wouldn't have otherwise spoken to each other) got married shortly after the experiment (total pairs: 51 married pairs: 1 1/51= 2% marriage rate) so this is powerful voodoo indeed.

    These things are applicable to a wide variety of interactions, so I just wanted to share with the forum to help everyone out a bit :)

    Ideas I'm having a couple minutes after reading through:
    Dating (obviously)
    Increasing conversion of sales pages
    (Lead with the question, let the customer think about it, then answer yourself. May automatically generate trust)
    Client interactions in your offline business (closer to clients = more trust = $$$$$ instead of $$$)


    I'm kind of a jerk in that I believe brains are computers (and free will doesn't exist), but it helps me sleep at night to believe that all the ills of the world are due to automatic responses rather than conscious choices, so I'm always hype after discovering a technique, method, or anything of the sort for manipulating thought processes/emotions.

    *I haven't implemented this stuff, it may be garbage information!*


    Good luck with this information, and more importantly, have fun :)