Spyfu data is accurate ? i am confused

pentagra111

Newbie
Joined
Apr 24, 2015
Messages
36
Reaction score
10
i am using Spyfu and my question is. Spyfu shows me that my competitor paid keywords is 200 and getting click 1.4K and spending 2K each Month

but the daily cost column shows me that competitor spend 1.7K each day.

if anyone already used Spyfu please answer this question.

Thank you
 
I have found that the data from Spyfu has gone down hill over the past number of years. When they first started the data quality was great and they really led the market. Nowadays the data is average to poor especially when it comes to the UK. This can lead to expensive false conclusions regarding marketing strategy. Although no provider in that market is perfect especially when it comes to PPC data

A strategy that I have used recently has been to qualify the data from Spyfu against a few competitors ( in particular SEM rush) and compare. Yes this is expensive and time consuming but I see it as good value as a wrong conclusion this early when you are building the strategy and marketing campaign can be fatal.
 
I have the same problem with keywordspy, data is way off and the also have affiliate data which is waaay off as well.
 
Back
Top