Spam % Email Marketing Question

MoonTurtle

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Hi BHW ,


Beginner Email marketer here
Hoping there is an experinced email marketer around who might be able to help me shed some light , on how spam rates work.

Here's the deal-
I've sent out 700k Emails 0.08% of the emails sent are being moved to spam.

When it come's spam % , do i need to mainly worry about "account rep"/domain what comes after the @ I.E [email protected]

which vertical is most important when it come's to spam rate?

The domain it's been sent out from @BHW.COM

Or is it , the Sender namme? TURTLE@BHW.com

or is it the Subject line?

What's the best practices when it come's
to minimizing the Risk of going to spam rate.


Would appreciate any insights you might have to share.
Thanks
 
Hi,

There are lots of factors when it comes to inboxing now a days.


Most important part is the domain and ip reputation of the server from which the mails are being sent.

Depending on what domain you're sending to b2b(company emails/non consumer) or b2c(gmail yahoo etc) you have to warm up accordingly.

B2B doesn't require warmup where as B2C requires lots of warmup which is a very tedious and slow task and if done right its very effective.


First look into your database and see what % of domains have maximum emails.. majority is usually gmail with 70% of a dataset followed by yahoo with 10-15% and then the rest.

Then start making strategy.

For gmail and yahoo you will need to send slow, around 20 mails per hour per ip and then increase slowly by 50% everyday.
MAKE SURE YOU"RE SENDING TO MOST ENGAGED DATA FIRST. You need to have high open rates in the beginning for the warmup to be a success.
Many people buy seed accounts first for the domains they want to warm up and then reply, mark as not spam, mark as important etc to increase engagement.


It seems you're just blasting away which used to work a decade ago but it doesn't work anymore. You have to learn A LOT on how to properly email so you can sustain.
 
All elements you mentioned can affect it. And to minimize the risk of going to spam, you should ensure that your emails are relevant, engaging, and provide value to the recipient. Also make sure to use a reputable email service provider and avoid using spam trigger words in your subject line and content and keep your email list clean and up to date.
 
Hi,

There are lots of factors when it comes to inboxing now a days.


Most important part is the domain and ip reputation of the server from which the mails are being sent.

Depending on what domain you're sending to b2b(company emails/non consumer) or b2c(gmail yahoo etc) you have to warm up accordingly.

B2B doesn't require warmup where as B2C requires lots of warmup which is a very tedious and slow task and if done right its very effective.


First look into your database and see what % of domains have maximum emails.. majority is usually gmail with 70% of a dataset followed by yahoo with 10-15% and then the rest.

Then start making strategy.

For gmail and yahoo you will need to send slow, around 20 mails per hour per ip and then increase slowly by 50% everyday.
MAKE SURE YOU"RE SENDING TO MOST ENGAGED DATA FIRST. You need to have high open rates in the beginning for the warmup to be a success.
Many people buy seed accounts first for the domains they want to warm up and then reply, mark as not spam, mark as important etc to increase engagement.


It seems you're just blasting away which used to work a decade ago but it doesn't work anymore. You have to learn A LOT on how to properly email so you can sustain.
Can you please tell full process in details ?
 
You could use some email sending software that uses a non-spam type email layout. like "atomic mail sender"


atomicmail.gif
 
bulk contact form posting is similar to emailing but without all the sender reputation annoyance. Look for gsa website contact on this forum.
 
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