Hello everybody,
Today i see the update of the CPC on Power Editor and it was supposed to be a very good new but the reality are very bad
I was happy to stop paying for people that only like, comment spam etc.. like many people that use facebook ads it's crazy to pay for those kind of clicks...
Well i make change to one campaign i was paying an average CPC of 0.15$ per link click with the old system and after the update today i try and result 5.33$ per link Click crazy i never see this reach only 1800peoples and got 4 link click .. spend about 22$ for 4 link click
if anyone got the same issue let me know.
I see on many forum that people use alway cpm optimised with good result for me this has never work.
for me it's impossible to work with this kind of price!
Today i see the update of the CPC on Power Editor and it was supposed to be a very good new but the reality are very bad
What this change means
Once this change goes into effect, advertisers who care about link clicks are likely to see better return on advertising spend, since they?ll be paying for only the most valuable outcome. Separating link clicks from engagement clicks (including likes and comments) means your budget will be spent more efficiently no matter if you bid for clicks or engagement.
As a result of this change, some campaign reporting metrics related to clicks may look different. By excluding likes, shares and comments, CPC may increase but will also become more valuable as it counts only the clicks you want. Similarly, it may look like your click-through rate (CTR) has decreased; again, this is because the CTR will no longer factor in the additional clicks.
I was happy to stop paying for people that only like, comment spam etc.. like many people that use facebook ads it's crazy to pay for those kind of clicks...
Well i make change to one campaign i was paying an average CPC of 0.15$ per link click with the old system and after the update today i try and result 5.33$ per link Click crazy i never see this reach only 1800peoples and got 4 link click .. spend about 22$ for 4 link click
if anyone got the same issue let me know.
I see on many forum that people use alway cpm optimised with good result for me this has never work.
for me it's impossible to work with this kind of price!