Solo ads question.

Thinking about trying out solo ads.
Should I:
Get traffic straight to the vendor's page?
or
To my squeeze page which redirects to vendor's page after opt-in?

Thanks

Split test both, that's the only way to find out.

But, if you can collect some opt-ins from your squeeze page, I think that would be most valuable in the end.

i debate double optin for my purchases.. i can get more reach with a single opt, but ya... any thoughts?

I would recommend having the landing page a free offer with an optin/subscriber box...keep it simple. Most sales are made after a person sees the same offer 3-5 times. The saying is "the money is in the list".

Avoid a landing page that doesn't have a subscriber box or tries to get the sale right away.

martinshort said:

I would recommend having the landing page a free offer with an optin/subscriber box...keep it simple. Most sales are made after a person sees the same offer 3-5 times. The saying is "the money is in the list".

Avoid a landing page that doesn't have a subscriber box or tries to get the sale right away.

Click to expand...

I agree with you. usually the list owner not allow you to directly to your offer.

It's definitely a much better idea to send solo visitors to a squeeze page and through your sales funnel rather than straight to the sales page, whether it be yours or the vendors.

Think about the follow-up, if you were to send them straight tho the sales page, even id they do buy, wouldn't you want to follow up with them?

..Doing it that way doesn't allow you the opportunity follow up with premiums. future offers, or even your own personal related value in the future...

...Another reason why you want to send traffic to your squeeze page first as well is because it gives you the chance to test how your page converts in regards to opt-ins out of a pool of any given market...

...it's always important to beable to test and measure your ad copy versus another squeeze page, you can't split test using someone else's sales page.