1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Server Location have an effect on results?

Discussion in 'Black Hat SEO' started by LyNHS, Aug 30, 2010.

  1. LyNHS

    LyNHS Regular Member

    Joined:
    Jul 20, 2010
    Messages:
    282
    Likes Received:
    98
    Occupation:
    Google AdSense
    Home Page:
    I think I may have run into a small predicament! :(

    I have a business hosting package over at HG which currently hosts about 7 of my large websites. The server location is obviously in Texas (U.S) which isn't a problem, but I'm about to launch a site that can only cater for people in the U.K...

    Will using U.K English Language in content and the meta tags be enough for the Search Engines to know my website a U.K site, or does the server have to be in the U.K?

    Thank you! :D
     
  2. Rhazha

    Rhazha Junior Member

    Joined:
    Jul 31, 2010
    Messages:
    136
    Likes Received:
    325
    Occupation:
    Provider
    Location:
    Astral World
    These are some answers from Google Webmaster Forum Regarding the Topic.

    I Hope It serves at least as a guide.:cool:

    *Answer by Google employee*Apart from SEO, I would look at it from a user's perspective. If your site is hosted in France and your users are mostly in France, then chances are they're going to have a great connection to your server (high speed, low latency). If your users are mostly in New Zealand and your server is hosted in France, chances are that their connection to your server isn't going to be the greatest. Google - and other search engines - assume that you thought about this and have located your server in the rough area where you expect your users to be, which is why we use the server location as an aid in determining the geotargeting of your website.

    That said, we know this is not always possible and sometimes local hosting companies aren't up to the task of hosting a high-powered server with great internet connectivity. This is why we provide the option in Webmaster Tools for websites that use gTLD domain names (.com, .net, .org but also .eu and .asia).

    So if you are using a ccTLD (like .fr) then you generally do not need to worry about the rest (outside of making sure that your users are happy. Because it's pretty clear where the users you are targeting are going to be. If you are using a gTLD, you can either use the server location or the setting in Webmaster Tools to give us this information.

    *Answered by a webmaster*Well, if you have a country specific domain name it is geo targeted anyway. If you have a TLD - set the geo target. The video says that if you are particulary concerned then you can move site to same country.

    But I have never seen two sites in index and one beat the other solely due to server location as there are many factors that make a good website.
     
    • Thanks Thanks x 2
  3. Scritty

    Scritty Elite Member Premium Member

    Joined:
    May 1, 2010
    Messages:
    2,807
    Likes Received:
    4,496
    Occupation:
    Affiliate Marketer
    Location:
    UK
    Home Page:
    Good answer.
     
  4. LyNHS

    LyNHS Regular Member

    Joined:
    Jul 20, 2010
    Messages:
    282
    Likes Received:
    98
    Occupation:
    Google AdSense
    Home Page:
    Nice find - thank's a lot that really did help me out! :)