SERP volatility

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sxope

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Hello Friends, i want to about SERP Volatility, please explain in brief.
 
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Brief? Rankings go up and down like a rollercoaster. Would help you to understand the definition of "volatility": (n) liability to change rapidly and unpredictably.
 
RealGibson said:
Brief? Rankings go up and down like a rollercoaster. Would help you to understand the definition of "volatility": (n) liability to change rapidly and unpredictably.
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What is worrying is he lists his comapny as offering seo services.....
 
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