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Hello, you should explore more on what SEO is. Here are some of the tools I know and they are absolutely free!!
1. Google Analytics is the best tool to understand your organic traffic. You can use it to monitor your organic traffic performance and allows you to compare to past performance. Once you notice any major differences to your traffic, you will most likely want to move on to another tool to find out what is causing the changes.
2.Google Search Console data is also available inside of the Google Analytics interface, but don’t expect this to magically fix the problem of connecting keywords to users. We can get general information, but we’re still not able to see which keywords led to the conversions.
3.The SEO Spider Tool is an awesome website crawler. With it, you can get critical data on every URL. Download it and take it on a spin. You can use the Spider Tool to crawl up to 500 pages with the free version. It will let you know things like which pages have duplicate title tags and where you are missing important tags that will help indicate to crawl bots the content of your page.
4.Google Trends shows changes in search volume for different topics, search terms, and entities. Mastering this tool can keep your content current and one step ahead of the competition. For search marketing, it just makes good sense to analyze changes in search query behavior. Even everyday bloggers can improve their results by understanding which topics are trending.
5. Google Keyword Planner is the creme de la creme of keyword research tools. Simply give it a seed word, and keyword suggestions will start pouring in, along with estimates of average monthly searches. The tool provides many synonyms or similar searches to the seed keywords you provide.
There are still a lot but this is what I will be sharing to you!!