SEO Strategy Advice

oakley56fila · Apr 21, 2011

Hello BHW. I have an SEO client that wants to rank for 7 - 9 different local terms within 24 different towns. My plan is to create pages on the clients website for each individual combination, totaling 168 - 216 new pages. This seems crazy, but as far as I know this is the best / only way to target the individual terms correctly.

Does anyone have any other ideas, or is this the route I should take?

pokerente · Apr 21, 2011

Good luck with duplicate content penalties mate... instead of 200, write 50 and include 4 locations in each. just my 2 cents.

oakley56fila · Apr 21, 2011

pokerente said:
Good luck with duplicate content penalties mate... instead of 200, write 50 and include 4 locations in each. just my 2 cents.

My plan is to write up templates for each service and use variables to easily populate different keywords. I've been considering the duplicate content issue, but I think I will be able to mitigate it quite a bit using this approach.

efwebs · Apr 21, 2011

duplicate content just prevents google from posting the same content twice in a search results. if he wants to rank in different cities, he isn't trying to get the same content on google twice anyway for any particular search - so there shouldn't be a penalty. if you throw the name of the city on each page, that should tell google which site to choose to list for each search

jessb · Apr 21, 2011

Why not just buy unique content?

oakley56fila · Apr 21, 2011

In the end I may buy some content, but I don't believe I will. This is a client who will be paying top dollar, so I'm comfortable writing whatever content I need myself. However, I'm not too worried about duplicate content.

SEO Strategy Advice

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