seo for multilingual pages

largesiteguy

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Nov 6, 2016
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I have a large website targeting English speaking users.

Now I want to offer the same content to other languages. For some reason I cannot go into detail about only the sidebar changes if you change the language. The other content is just the same.

I am aware that this will raise duplicate content issues. My approach at the moment is the following:

1) the user can change the language, e.g. from English to French
2) sidebar changes from English to French
3) URL changes from example.com/page-1 to example.com/page-1?lang=fr-fr
4) in the new URL I add rel=canonical to the original English page example.com/page-1

do you think that this would work or is there a better approach?
 
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