SEO for actual businesses?

Daswebrofl · Jan 30, 2015

So, I run two businesses. A technology consulting firm, and an architecture studio. I've got a total of 10 employees between the two.

How can I utilize black hat to drive organic traffic to these? It seems like a lot of this forum is based on PPC, ads, money sites, etc.
Is black hat an option for someone like me?

sashablack · Jan 30, 2015

Have you tried Facebook custom audience ads?

[TUTORIAL] FACEBOOK Custom Audience and Advertising Campaigns!!! NOOB FRIENDLY

-Sasha

blackouts · Jan 30, 2015

Daswebrofl said:
So, I run two businesses. A technology consulting firm, and an architecture studio. I've got a total of 10 employees between the two.

How can I utilize black hat to drive organic traffic to these? It seems like a lot of this forum is based on PPC, ads, money sites, etc.
Is black hat an option for someone like me?

I think here are a lot of members here who have legit businesses and use blackhat techniques because they are just tired of playing by "g00gles white hat guidelines" and getting nowhere to the top!
Read the social section here: http://www.blackhatworld.com/blackhat-seo/f32-social-networking-sites/

If you would buy software to help you with that, i would go for Linked-in and Pinterest bots, in your line of field i think you will get many leads.

Daswebrofl · Jan 30, 2015

Yeah, what I really want to achieve is top google results for geotargeted keywords like "interior design nyc" or "green architecture firms". Good idea on the LinkedIn though.

iAuthority · Jan 30, 2015

Thanks for sharing this sashablack..I gonna try this

BlueSteele · Jan 30, 2015

Daswebrofl said:
Yeah, what I really want to achieve is top google results for geotargeted keywords like "interior design nyc" or "green architecture firms". Good idea on the LinkedIn though.

You'll need a little budget, but I would be very happy to point you in the right direction. I don't know why you think you need to be "blackhat" though. Can be done fairly legitimately. Lots of shady behavior going on in the local space, but it generally isn't necessary if you have a little patience, and not even a lot of money. Unfortunately you are in NYC, so you're going to have to bring A game, but it's all doable.

Do you have a website for starters? PM me the domain, I'll see if there is anything obvious you should be doing.

Adam

Hawkster · Jan 30, 2015

Goes without saying, make sure your fully aware of what you are doing when going black hat, you could do more harm than good.

Although saying that there are some highly reputable members on BHW that can help you nail it. One user being BassTrackerBoats

ygg · Jan 30, 2015

And still not a single post explaining the guy he could get his website penalized by google by using blackhat link building techniques?

OP - By doing link building, you can get your website penalizd. If that happens you will be nowhere to be found on Google. Depending on the penalty, you might not even pop for a search of "yourbrand.com".

randybishop · Jan 30, 2015

I would suggest creating a Private Blog Network, works great for local business sites. But it is not without risk, black hat all the way.

http://www.cloudincome.com/building-private-blog-network/

bartosimpsonio · Jan 30, 2015

2DHades said:
And still not a single post explaining the guy he could get his website penalized by google by using blackhat link building techniques?

OP - By doing link building, you can get your website penalizd. If that happens you will be nowhere to be found on Google. Depending on the penalty, you might not even pop for a search of "yourbrand.com".

I've seen people penalized so hard they couldn't even talk afterwards. In fact there was this one Google penalty where the guy couldn't be found at home for seven weeks after he got hit.

Yeah black hat is terrible man. Good thing you warned OP. You probably saved a couple of arms and legs there.

ygg · Jan 30, 2015

bartosimpsonio said:
I've seen people penalized so hard they couldn't even talk afterwards. In fact there was this one Google penalty where the guy couldn't be found at home for seven weeks after he got hit.

Yeah black hat is terrible man. Good thing you warned OP. You probably saved a couple of arms and legs there.

Blackhat is why we are all around here, eh? Yet, people come here and get wrong ideas of how it all works, then fuck their real business websites.

And nice job on the troll comment, almost made me chuckle. I don't expect such behaviour from people with 5k+ posts, who joined early 2013, but maybe that's just my opinion.

PandaDomo · Jan 31, 2015

Daswebrofl said:
So, I run two businesses. A technology consulting firm, and an architecture studio. I've got a total of 10 employees between the two.

How can I utilize black hat to drive organic traffic to these? It seems like a lot of this forum is based on PPC, ads, money sites, etc.
Is black hat an option for someone like me?

Not particularly recommended, I mean like if this is your actual business, wouldn't you want it to last as long as possible and be more safe about your ranking methods?

sully1975 · Jan 31, 2015

As an architect, have you looked over Houzz yet? There is a book on kindle that I bought that it shows construction related people how to get the most out of profile before being forced to drop some coin on ads on the site.

bartosimpsonio · Jan 31, 2015

2DHades said:
Blackhat is why we are all around here, eh? Yet, people come here and get wrong ideas of how it all works, then fuck their real business websites.

And nice job on the troll comment, almost made me chuckle. I don't expect such behaviour from people with 5k+ posts, who joined early 2013, but maybe that's just my opinion.

I honestly don't get the point of either your initial post or this one....

The guy is asking a question in a Black Hat forum. And you're lecturing on about how Black Hat is bad....

It's kinda like going to a shooting range and preaching against guns. If he wanted the stuff you just posted, he'd go to all the White Hat sites. He's probably tried them all though and that's why he's here.

tony_d · Jan 31, 2015

If you have a 'real' bread and butter business at stake, the best advice is to setup a secondary website on which to do your BH experiments. When that burns out, setup another.

Run these additional sites simply as lead generation properties, and keep your main business website clean as a whistle.

jacobhagberg · Jan 31, 2015

Have you started re-targeting your current customers yet? If not, this seems to produce excellent ROI.

travanx · Jan 31, 2015

I have a small engineering company and doing black hat worked. We were ranked first page for certain major terms for a while. Eventually some people started calling me out on it so I stopped. We lost our rankings, but over time we eventually are ranking decently again. Never got penalized. We did lose the major keywords.

I would be careful what you do with your site though. I was doing most of it myself. Took a lot of time on top of the business, but brought in a good amount of money and eventual repeat work.

TeKn1qu3z · Jan 31, 2015

Find what keywords you can rank for. Then try locally and branch out from there. Long tail is key

Daswebrofl · Jan 31, 2015

BlueSteele said:
You'll need a little budget, but I would be very happy to point you in the right direction. I don't know why you think you need to be "blackhat" though. Can be done fairly legitimately. Lots of shady behavior going on in the local space, but it generally isn't necessary if you have a little patience, and not even a lot of money. Unfortunately you are in NYC, so you're going to have to bring A game, but it's all doable.

Do you have a website for starters? PM me the domain, I'll see if there is anything obvious you should be doing.

Adam

PM'd

2DHades said:
And still not a single post explaining the guy he could get his website penalized by google by using blackhat link building techniques?

OP - By doing link building, you can get your website penalizd. If that happens you will be nowhere to be found on Google. Depending on the penalty, you might not even pop for a search of "yourbrand.com".

Yeah, I do realize that, which is something I need to think about.

sully1975 said:
As an architect, have you looked over Houzz yet? There is a book on kindle that I bought that it shows construction related people how to get the most out of profile before being forced to drop some coin on ads on the site.

Just recently we started on Houzz, do you have a link to the book?

jacobhagberg said:
Have you started re-targeting your current customers yet? If not, this seems to produce excellent ROI.

Sort of, we send out a few email blasts.

JamesAtlas · Jan 31, 2015

What I'm starting to do for clients is to set-up "review sites".

These sites essentially just say positive things about the company I'm working for but most importantly, don't risk their main websites. What I would do if I was you is setup one or 2 of these and then buy premium SEO services in the Marketplace.

SEO for actual businesses?

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