SEO for a site with virtually no text content

[Bender] · May 13, 2012

Hello all..

I have the task of doing SEO for a site with no more than 250 words of text content. My question is apart from putting keywords anywhere I can - headings, alt tags on images and so on, how does one approach this task? And in terms of backlinking, am I more likely to get penalized? The domain is about 2 years old with 0 PR and no onsite/offsite SEO done to this moment.

poweronics · May 13, 2012

Why can't you add more content in it? How many pages it has and where is this 250 words content placed?

RBBoydo · May 13, 2012

Why have you only got 250 words?

azguru · May 13, 2012

Obviously, utilize your title and h1 tags as much as possible.

But, ideally, you should add more content. That's what I do for my e-commerce sites. You don't necessarily have to link to this content from your homepage, but you can have it their to add value to the domain.

And then follow the same offsite SEO strategy you normally use. Offsite SEO can often make up for on-site seo weaknesses.

[Bender] · May 15, 2012

Actually, the content is more like 350 words. About 100 on the landing page, 200 in a FAQ page and 50 in the contacts. There is a page with one line of text and a demo video. The page is for his software. He insists text content is kept to a minimum for maximum hipsterness.

Thus, there will be no updates in content as well.

thejake · May 15, 2012

I'm experimenting with something similar at the moment, it looks like the longest-term strategy for this sort of thing is huge PR backlinks.

download · May 15, 2012

[Bender];4240519 said:
Actually, the content is more like 350 words. About 100 on the landing page, 200 in a FAQ page and 50 in the contacts. There is a page with one line of text and a demo video. The page is for his software. He insists text content is kept to a minimum for maximum hipsterness.

Thus, there will be no updates in content as well.

If it's "hipster" and somewhat cool, that sort of thing might be popular on Stumbleupon. Otherwise I'd definitely focus on getting relevant and high PR backlinks.

soothsayerpg · May 15, 2012

Yes, they are right, if the owner doesn't like to change or get anyone's hand on the on-page factor, just focus on the Off-page factors but since it's been years that the site hasn't been seo'd, i suggest rechecking the keywords to optimize if it's still the most search relevant keyword to target for that specific software. Without rechecking those keywords, you are most likely hitting in the dark.

n2zen · May 15, 2012

Sounds like a case of setting yourself up to fail.

After the Google Fresh update (not that long ago), thin content became too hard to rank easily. If it was me, I'd throw a blog in a subfolder or subdomain and publish like a madman, linking into the main site architecture from there.

While you CAN rank with tiny content, it is unnecessarily difficult, IMHO.

milian · May 15, 2012

[Bender];4240519 said:
The page is for his software. He insists text content is kept to a minimum for maximum hipsterness.

How about putting some more text in a content slider? Have the first slider as an image for some just as hip, then have cotent in other slides.

SEO for a site with virtually no text content

[Bender]

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poweronics

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download

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