Hey. I'll use BHW name as an example. I have a forum with domain name black-hat-world.com. It is currently ranking on first page for a few KWs. I also have the domain blackhatworld.com which is just collecting dust in my domain account. Like most of you, I would prefer to run the forum under the domain blackhatworld.com (without hyphens) instead of black-hat-world.com. So if I put the forum under blackhatworld.com and redirect black-hat-world.com to blackhatworld.com - what will happen? 1) What will happen to the Alexa rank of black-hat-world.com? Will it be passed onto blackhatworld.com? 2) What will happen to the Google rankings (SERPs) of black-hat-world.com? Will blackhatworld.com take the black-hat-world.com's spots in SERPs? Question 2 is very important and the determining factor in whether I will go ahead with this or not. Obviously, if the SERPs don't get replaced then only an idiot would go ahead with this. So I need to be sure before I do this. Whats your take on this, SEO experts?