1. This website uses cookies to improve service and provide a tailored user experience. By using this site, you agree to this use. See our Cookie Policy.
    Dismiss Notice

SEO effect from deleting Site Title? (Wordpress)

Discussion in 'White Hat SEO' started by BlackGrumps, May 22, 2020 at 9:57 PM.

  1. BlackGrumps

    BlackGrumps Jr. VIP Jr. VIP

    Joined:
    Feb 7, 2018
    Messages:
    538
    Likes Received:
    455
    Gender:
    Male
    Hey guys,

    Have a pretty niche question, currently running a client site on Wordpress. I've used Yoast to set all the title tags and meta descriptions.

    Now when the Homepage/Frontpage appears in the SERPs, it's taking & displaying the Wordpress Site Title + Yoast SEO Title, so it's quite a mess when seen on google. From my understanding the Wordpress Site Title is technically the Frontpage/Homepage Title as well, so there's good reason for it being duplicated.

    Basically my client wants that to be cleaned up when appearing in the SERPS, and I am not sure from an SEO perspective what would be the best option. Should I delete the Wordpress Site Title? Delete the Yoast SEO Title? Is there a better option?

    Any guidance would be much appreciated!

    Cheers,

    BlackGrumps
     
    • Thanks Thanks x 1
  2. Topiano

    Topiano Jr. VIP Jr. VIP

    Joined:
    Dec 3, 2015
    Messages:
    3,084
    Likes Received:
    2,082
    Occupation:
    SEO, ORM and Analytics.
    Home Page:

    I'll clear the WP title as it serves no major purpose except for the backend users , Moreover the text don't get seen on most individual pages with long titles.

    Best approach is clearing the WP text leaving the optimized yoast title for the home page.

    Ideally you can clear all the slugs "Title" "Seperator " etc leaving you a clear room to have the page well laid out.
     
    • Thanks Thanks x 4
  3. fasttrak

    fasttrak Jr. VIP Jr. VIP

    Joined:
    Sep 12, 2016
    Messages:
    2,615
    Likes Received:
    2,445
    Gender:
    Male
    Location:
    ↓ LOOK DOWN HERE ↓
    Home Page:
    It depends on the size of the site. If it is big, you can make the change in the settings menu, just clear it out, then go to the homepage and set an appropriate title and description using Yoast. If you are building the site as you go along, you can leave the settings menu as it is, and change the Yoast title for each page you build. Either way, you end up with the same thing.

    In terms of rankings, it has helped me in the SERPs when I have cleaned up the titles + CTR is far better, as it is easier and quicker to see what the page is about.
     
    • Thanks Thanks x 2
  4. BlackGrumps

    BlackGrumps Jr. VIP Jr. VIP

    Joined:
    Feb 7, 2018
    Messages:
    538
    Likes Received:
    455
    Gender:
    Male
    Perfect thanks guys for the explanation!