SEO Advice regarding URL names

georgef2

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I have a client who wants a website. For this example lets say his company name is "J B Smith Company".

To get the best google ranking which URL name would be the best?
JBSmith
J_B_Smith
or
J-B-Smith

Thanks
 
they are all good as long as you have onpage+offpage seo done
 
If I were you, I would have gone for JBSmith (first), J-B-smith (second), J_B_Smith (last)

But not to forget, domain name solely cannot boost your ranking, you have to push your site using on page and off page optimization techniques.
 
If I were you, I would have gone for JBSmith (first), J-B-smith (second), J_B_Smith (last)

But not to forget, domain name solely cannot boost your ranking, you have to push your site using on page and off page optimization techniques.

Actually having an Exact Match Domain can help with your rankings, i recently started a new MNS and before i had actually done anything to it it was ranking high for the keyword solely due to my domain being the exact search phrase, thats why its quite important to have EMD's
 
Actually having an Exact Match Domain can help with your rankings, i recently started a new MNS and before i had actually done anything to it it was ranking high for the keyword solely due to my domain being the exact search phrase, thats why its quite important to have EMD's

Yes, an EMD does make it easier to rank.
 
JBSmith is the best in my opinion. Not really from a SEO standpoint, any of the variations will do, but because it is the easiest to remember. If they are JBSmith company they should end up ranking well for JB Smith company. Saying JBSmith is easier than J dash B dash Smith or J underscore B underscore Smith if they get into radio or TV advertising. It's better for word of mouth too I think.
 
I have a client who wants a website. For this example lets say his company name is "J B Smith Company".

To get the best google ranking which URL name would be the best?
JBSmith
J_B_Smith
or
J-B-Smith

Thanks

If we are talking domains, then the second option (underscores) is not a possibility anyway.

My first pick would be JBSmith, otherwise: JBSmithConsulting, JBSmithPlumbing, JBSmithYachts... whatever industry the company is in.
 
Go for go for the first option. If that is not available just pick another domain name. But again, never use between words "-".
 
First, an URL is different from a domain name. It sounds like you're talking about domain names here. But you should look up the definitions of both to find out what the difference is.

Second, you can't register a domain with underscores, so J_B_Smith is not an option.

Third, in the English-language market, a domain without a hypen in it is always better for SEO AND more valuable than one with a hyphen in it. There are domains that still have great rankings with one hyphen in them...but two or more hyphens is a no-no.

(In some foreign language markets where their languages use lots of hyphens, hyphenated domains are much more standard.)

So - choose jbsmith.com

(BTW, there are no such things as capital or lower case letters in domains either, just in case you were wondering... :D)
 
Actually having an Exact Match Domain can help with your rankings, i recently started a new MNS and before i had actually done anything to it it was ranking high for the keyword solely due to my domain being the exact search phrase, thats why its quite important to have EMD's

Indeed, EMD domains may get you good rankings...
But, so many things depend on competitiveness of the niche. Its easy to rank high with an EMD with a less competitive niche.

Purpose of website matters a lot. If you are a service provider or product website, getting an EMD is not my idea.
 
In my opinion J-B-Smith but if JBSmith has gone.
Then try JBSmithhome or JBSmithshop

try different variations at the end.
 
if it's about the name of the future domain, use JBSmith .com or JBSmithCo
 
If he is trying to build brand recognition, use his name in the domain name. If he is trying to bring in customers, using his name is a mistake unless he is already a brand in his service area.

I have a customer who does hardwood flooring. He had a site for years, called Andy's custom flooring. People in houston had no idea who Andy was, and no one searches for "custom flooring" in houston when they need hardwood flooring service. Locally they search for "hardwood flooring" or "hardwood floor refinishing".

So i convinced him to change his website to "hardwood floor refinishing - houston.com" Now he gets potential customers from the web every day, because his domain name is helping him.

Not saying this applies to everyone. For A small business that is using the web for brand awareness, using the company name is fine. It may not be fine for bringing in customers.

To actually answer your question, I also think jbsmith.com.
 
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