RSWHTN
Newbie
- Sep 15, 2017
- 3
- 0
My website uses a schema which we implemented last June. It contains our address including pinpoint co ordinates of our location.
We have noticed that 3 months after implementing the schema, in October, our traffic fell dramatically for our main keyword which is "clothing manufacturers". It turns out that we're only showing up for "clothing manufacturers" in London which is where we're based. In other locations around the country (Somerset, Manchester, Liverpool and Birmingham) we don't show up at all!
We do show up for "clothing manufacturers uk" everywhere in the country though.
Interestingly, the schemas used by our competitors don't include their address and they show up all over the country for "clothing manufacturers", which is what we would like to be doing too.
Have you guys seen a schema limit a company to searches only in one locality before? We're considering removing the address from the schema to see if we start ranking all over the country again, like we used to before we implemented it.
Thanks!
We have noticed that 3 months after implementing the schema, in October, our traffic fell dramatically for our main keyword which is "clothing manufacturers". It turns out that we're only showing up for "clothing manufacturers" in London which is where we're based. In other locations around the country (Somerset, Manchester, Liverpool and Birmingham) we don't show up at all!
We do show up for "clothing manufacturers uk" everywhere in the country though.
Interestingly, the schemas used by our competitors don't include their address and they show up all over the country for "clothing manufacturers", which is what we would like to be doing too.
Have you guys seen a schema limit a company to searches only in one locality before? We're considering removing the address from the schema to see if we start ranking all over the country again, like we used to before we implemented it.
Thanks!