BAM! You realise Google's algo is gibberish. Long story short, a little while back I started a brand new site with a silo structure. Homepage with 1 main KW and inner pages each with their own main kw. Did some backlinking to the index and it slowly started to rise. From nowhere to 6-4-2 page in a matter of weeks and then for a couple days danced between 10-11-12 spot. All this time I also started gaining visits from inner pages, despite they had no backlinks. And now the awkward part... Since about 3-4 days ago, homepage is nowhere to be found for the main kw, instead most inner pages rank 1st for their main and LSI kws. The visitors keep coming and the traffic is rising so I have no reason to think my site was sandboxed, although... Main KW - nowhere domainname - 2nd page (while twitter account is 1st and YT vid ranks 2nd) domainname.com - 1st site:domainname.com - shows results Remember, this hasn't change for days so if it's just a dance, it is the longest I ever experienced... Any thoughts?