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Reputation Management Prospecting Idea

Discussion in 'Offline Marketing' started by hateandbreak, Mar 11, 2013.

  1. hateandbreak

    hateandbreak Supreme Member

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    So I was thinking of ways I may be able to approach small/medium
    sized businesses on the subject ORM (Online Reputation Management)
    as you guys know it. Currently setting up landing pages, creating reports, and
    other marketing tools to help educate them on this subject and why they need it
    (Stats, sources, aegis etc).

    I was thinking maybe if I was to threaten them as one of there
    OWN customers, would they stop and listen if I was to withdraw
    from posting a negative review online?

    I haven't tried this yet and it's just an idea, but I'm
    certain it can work to some degree. Here it is:

    1. Gather leads from Google (Or whichever way you'd like)

    A lead is defined as:

    Having a score lower than 15
    Noticeable Negative Reviews
    Lower Ranking

    2. Find the information to contact the business or company owner.
    (Manta for name). Phone number would work BEST, email is still a
    good option, however this would work better by actually calling them.

    3. Call the business or company with a CUSTOMER mindset think of
    yourself as a CUSTOMER who's been in their business, not a BHW guy/gal
    looking to sell your services! You say you would like to speak to the owner
    regarding a review of their business you would like to leave online. This
    should catch them off guard (Stupid gatekeepers). They won't see you as
    a sales person, just a customer of theirs and they will see this as beneficial to their company.

    Get the owner on the line and tell them you had a generally bad experience
    and weren't treated like a customer. Ask the owner if they would please
    appreciate the customer more and let them know they already have negative
    reviews online and their reputation isn't doing so well, and won't be doing any
    better with the negative review you are about to post.

    Get his/her contact information if you can. Tell him/her you can help
    negative reviews and a bad online reputation diminish and be filled with
    more stable positive reviews and rankings.

    Saying this to him/her, they may ask you 'how' on the spot and than
    you can proceed to explaining what you can do for them and that your
    not just a regular customer etc.

    Send them to landing page, inform them, MAKE $$$

    Thoughts, Ideas?
    Would like to hear :)
     
  2. Alinea

    Alinea Junior Member

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    If I were the owner I would think you pulled that to try to get me to buy your services and I would NOT use you.

    Some people like to say something like, "Hi, I was looking for [whatever they are] and noticed you have bad reviews, blah blah, I can help you, blah blah". I personally don't like this way either (because it's also obvious you're trying to sell something but you're trying to make it seem like you're not) but I would prefer it over yours.

    I would just cut the BS and go straight to the point. Make them see the problem and how it's affecting their business, show them what they can achieve if their problem(s) are dealt with and how it can be done.

    Stuff like this will really vary, it depends on the person you get in touch with. One way might work better for certain people while it turns other people away (me). Try splitting the ways you contact them and see which work best for you.
     
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  3. Dr.Reed

    Dr.Reed Newbie

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    Likewise I would definitely not hire you with that approach but simply say oh so its called reputation management and google reputation management+my city name to find someone else to fix what you pointed out.

    Similarly the pitfalls of this is that it opens you to blackmail legal proceedings because another prospect e.g a lawyer would see this as blackmail and say oh yes come in only to have you ambushed by the authorities (lawyers andm ost businesses record calls).

    Simplest thing is find the negative reveiws screen shot them and email them to the owner.

    Simply cut to the chase in the e-mail:

    This is the problem
    It could drive customers to his/her competitors
    You are sure they also have happy clients
    Heres your number
    You have the solution to get rid of the negative reviews.


    P.s remember posting reviews on behalf of others isn't allowed neither is exchanging a review for a gift so create a system where they can leave a reviews easily e.g Ipad at the office all they need to do is log in that's just one example be creative and you'll discover other ideas.
     
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  4. 2011nfl

    2011nfl Supreme Member

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    Op, your method can be considered extortion and can land you in fed town..... Mobsters will send their goons into businesses to intimidate the business owners and customers, then they will come in and offer protection from the goons for a fee. This is basically the same thing..........
     
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  5. steelballs

    steelballs BANNED BANNED

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    OP your view on life and business is skewed go and have a lobotomy then start again...

    [​IMG]
     
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  6. kvmcable

    kvmcable Supreme Member

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    LMFAO - my gatekeepers would never fall for that trick. Mine are paid to handle customers. Rarely does someone get through to me although PayPal did this last week. He won't get through twice though.

    nfl2011 is right, what you're proposing is criminal.

    Understand something about businesses and their owners. They take their reputation real fucking serious. If you damage it with the idea of gathering business you'll find out how small the world is. I ran into such a joker from WI about 3 years ago. He lied his ass off slamming us on all our citation sites, ROR and even put up a blog about us. All because we wouldn't dropship his order to an unconfirmed address and refunded him after we canceled his order. He had done this to a lot of businesses and thought this was just another joke.

    It was one phone call to a local Attorney in his town and a check for a retainer to shut the shit off and get most of it taken down. I called off the dogs after he got it all removed except the ROR reports. The Attorney was pissed but the guy had filed two bankruptcies in the last 15 years and probably didn't have a pot to piss in. Background checks determined he was a heroin addict in and out of recovery. Whatever, he was a joke when it was done. He didn't think all this shit was funny when the Sheriff served him papers.

    What I'm saying is businesses have money to squash fukers like you and if you have anything of value, you better be prepared to lose it. If this joker would of owned property I would have let the dogs lien his shit. I could care less if I didn't get money for 30 years. He'd have a judgement and lien on anything of value. If he had a job I'd press for a garnishment. Bottom line is don't kick a big dog unless you're prepared to get get bit.
     
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  7. Porcupine

    Porcupine Newbie

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    OP, I can't pm you due to my low post count but please skype me and let's chat...
    Id: porcupinehub



    Regards,


    Audray
     
  8. Techxan

    Techxan Elite Member

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    What the hell has it come to around here?

    You are seriously thinking of scamming someone into hiring you?

    Whet are you going to do when they say "What is your name and who did you talk to?"

    What will you do when he calls the law and says someone is threatening my business and trying to extort money from me?

    The member quality, or IQ at least, around here seems to be falling lately.

    Go start your own site called scammerhatworld.com.
     
  9. BHopkins

    BHopkins Moderator Staff Member Moderator Jr. VIP

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    New business model: Blackmail!
     
  10. Porcupine

    Porcupine Newbie

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    Are you talking to me ???
     
  11. BHopkins

    BHopkins Moderator Staff Member Moderator Jr. VIP

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    Nobody is talking to you, just the OP.