hateandbreak
BANNED
- Apr 17, 2010
- 1,402
- 1,570
So I was thinking of ways I may be able to approach small/medium
sized businesses on the subject ORM (Online Reputation Management)
as you guys know it. Currently setting up landing pages, creating reports, and
other marketing tools to help educate them on this subject and why they need it
(Stats, sources, aegis etc).
I was thinking maybe if I was to threaten them as one of there
OWN customers, would they stop and listen if I was to withdraw
from posting a negative review online?
I haven't tried this yet and it's just an idea, but I'm
certain it can work to some degree. Here it is:
1. Gather leads from Google (Or whichever way you'd like)
A lead is defined as:
Having a score lower than 15
Noticeable Negative Reviews
Lower Ranking
2. Find the information to contact the business or company owner.
(Manta for name). Phone number would work BEST, email is still a
good option, however this would work better by actually calling them.
3. Call the business or company with a CUSTOMER mindset think of
yourself as a CUSTOMER who's been in their business, not a BHW guy/gal
looking to sell your services! You say you would like to speak to the owner
regarding a review of their business you would like to leave online. This
should catch them off guard (Stupid gatekeepers). They won't see you as
a sales person, just a customer of theirs and they will see this as beneficial to their company.
Get the owner on the line and tell them you had a generally bad experience
and weren't treated like a customer. Ask the owner if they would please
appreciate the customer more and let them know they already have negative
reviews online and their reputation isn't doing so well, and won't be doing any
better with the negative review you are about to post.
Get his/her contact information if you can. Tell him/her you can help
negative reviews and a bad online reputation diminish and be filled with
more stable positive reviews and rankings.
Saying this to him/her, they may ask you 'how' on the spot and than
you can proceed to explaining what you can do for them and that your
not just a regular customer etc.
Send them to landing page, inform them, MAKE $$$
Thoughts, Ideas?
Would like to hear
sized businesses on the subject ORM (Online Reputation Management)
as you guys know it. Currently setting up landing pages, creating reports, and
other marketing tools to help educate them on this subject and why they need it
(Stats, sources, aegis etc).
I was thinking maybe if I was to threaten them as one of there
OWN customers, would they stop and listen if I was to withdraw
from posting a negative review online?
I haven't tried this yet and it's just an idea, but I'm
certain it can work to some degree. Here it is:
1. Gather leads from Google (Or whichever way you'd like)
A lead is defined as:
Having a score lower than 15
Noticeable Negative Reviews
Lower Ranking
2. Find the information to contact the business or company owner.
(Manta for name). Phone number would work BEST, email is still a
good option, however this would work better by actually calling them.
3. Call the business or company with a CUSTOMER mindset think of
yourself as a CUSTOMER who's been in their business, not a BHW guy/gal
looking to sell your services! You say you would like to speak to the owner
regarding a review of their business you would like to leave online. This
should catch them off guard (Stupid gatekeepers). They won't see you as
a sales person, just a customer of theirs and they will see this as beneficial to their company.
Get the owner on the line and tell them you had a generally bad experience
and weren't treated like a customer. Ask the owner if they would please
appreciate the customer more and let them know they already have negative
reviews online and their reputation isn't doing so well, and won't be doing any
better with the negative review you are about to post.
Get his/her contact information if you can. Tell him/her you can help
negative reviews and a bad online reputation diminish and be filled with
more stable positive reviews and rankings.
Saying this to him/her, they may ask you 'how' on the spot and than
you can proceed to explaining what you can do for them and that your
not just a regular customer etc.
Send them to landing page, inform them, MAKE $$$
Thoughts, Ideas?
Would like to hear