Rebuild Expired domain process

Hi All

I've seen it mentioned to buy expired domains and rebuild the site as a means to acquire links. Is it that simple? Anything more to it?

Thanks

That's basically it, yep.

Here is a decent guide to get you started - https://www.blackhatworld.com/seo/guide-how-to-use-expired-domains-effectively.1223248/

The practice of acquiring a domain name and then selling it for a profit is known as domain flipping. You can purchase and sell individual domain names or whole websites. The core of this approach is to locate a domain or website that isn't performing to its full potential. If a domain hunter comes across an outdated website that is receiving traffic but isn't being entirely monetized, you can purchase, improve, and sell it.