1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Ranking hit after WP site migration

Discussion in 'White Hat SEO' started by benjarmyn, Aug 19, 2014.

  1. benjarmyn

    benjarmyn Newbie

    Joined:
    Jun 18, 2014
    Messages:
    35
    Likes Received:
    10
    I migrated my site from its old domain over a month ago. I followed WMT completely, including 301 redirects from every existing URL to the new domain, and then submitting a change of address. Traffic continued as normal, but then a few days after submitting the change of address traffic plummeted to about 20-30% of what it was previously.


    Most of my traffic come from organic search, and I can see that for the keywords I had targeted before and performed well with and am now ranking much much lower for. In some cases for low competition keywords I've only lost a few places, for higher competition terms I have really suffered. This has started to pick up a bit (one of my keywords I have risen from 195 to 100 in the last week), but it seems to be a very slow process.


    How seamless is this process normally? I was under the impression that this would not affect my rankings too severely, but it has now been a month since the move and recovery seems to be very slow, if at all. Is it likely that I've missed something? The only change is that I have moved what was the home page to be more of a sub-page, and now in its place is a magazine-style home page. I understand that links to the old site will now be pointing to the latter which means that rankings for some keywords attributed to the old home page will take a hit, but even on other pages that seem to fit in exactly the same page structure as the previous site I have seen a drop in rankings.


    Any help would be greatly appreciated.


    Thanks!
     
  2. aka sam

    aka sam Jr. VIP Jr. VIP Premium Member

    Joined:
    Sep 15, 2011
    Messages:
    3,803
    Likes Received:
    894
    Gender:
    Male
    Occupation:
    Internet Marketer
    Location:
    Black Hat World
    Home Page:
    First, if you were ranking good, you should not have moved it.
    Second, as you said, its been one month, then I dont think , it will improve just because of the fact that , Google will understand you have moved your site and now its time to give its ranking back.
    Third, You might have lost your ranking because of some other thing ( like Google's local update which hit few weeks ago) ..
     
  3. innosoft

    innosoft Jr. VIP Jr. VIP Premium Member

    Joined:
    Nov 25, 2008
    Messages:
    1,632
    Likes Received:
    639
    Occupation:
    Software Developer, SEO
    Location:
    Office
    Home Page:
    as sam said.. it must be google update..