Ranking for a keyword

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thirdeye85

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If I'm trying to rank for a keyword.. Let's say "Shoes Miami Beach"

But at the same time I also want to cover "Shoes Miami"

Do i need to do a separate campaign for "Shoes Miami" or does "Shoes Miami Beach" Since it already includes the words in the sentence cover the keyword?
 
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...your example is a bit tricky, as it has two different locations, Miami and Miami Beach, so yes if you want local you need to optimize for both and have seperate campaigns...
 
no, you can make a very big sentence containing hundreds of words and can use it as a very long tail keyword.:)
 
So your saying the more I can stuff into a link the better?
 
I think it is better to target the long keyword with the short keyword in it. That way you should rank for the long tail and should make the ranking for the short keyword easier.
 
I have had bad luck trying to cover two keywords with one phrase. Without actual keyword analysis of the words in question I think you would be better off targeting each keyword separately.
 
My question is . . . why is a guy from Stoke trying to sell shoes in miami beach? ... why not sell them in Stoke :) ..

Seriously though, you will be better off with two individual pages, making each unique content for the particular areas that you are targetting ... have fun bud!

Respect, Goldie...
 
If I'm trying to rank for a keyword.. Let's say "Shoes Miami Beach"
Click to expand...

OK, this is just an example, right? Most importantly, are you trying to rank for a specific location like Miami Beach? By default Google will be listing location specific things first if it's in the keyword. You'll be bumping into Google maps listings no matter what you do keyword wise. You know how to optimize for Google maps, right?
 
Yes it was just an example. My specific keyword for Miami beach only has like 76 keyword searches A MONTH. Very very low. However, Miami has 2400 search a month.

Logically I want my listing to be seen by a wider audience so I'm going to go for the Miami keyword instead. I was just curious to see If i could stuff in Beach as well and get a few more keywords out of it.

Thanks for all the input guys.
 
Your all noobs trying to lead each other when you don't even know what your saying lol..

OP, you are correct to assume that when you build links for "Shoes Miami Beach" that your also building links for "Shoes Miami" ....

that said the "Shoes Miami" is only getting in-direct links, so the effect won't be as strong as it will be if you making a campaign targeting the keyword word for word and nothing else.

So "Shoes Miami Beach"... your also working on "Shoes Miami" and also "Shoes" and also "Miami Beach" .... but you will always get much faster and better results when you use the exact keyword... so really you should work on both "Shoes Miami Beach" and "Shoes Miami".


Hope that helps.

Good luck.
 
Yeah you can stuff inside the keyword, think about it... single keyword contains 3 or more keywords ;) for "Shoes Miami Beach" you have keyword: shoes, miami and beach.

You should ALWAYS target on long keywords so your not using so much effort in backlinking cause you are doing SEO for multiple keywords.

"{health|proper|good|nice} Shoes from Miami sunny Beach" <-- That would be good shoe keyword for miami location cause people who MIGHT be interested in shoes that are googling "miami sunny beach" are aswell founding your site :)
 
Cover both in the same campaign and more, then you will become an authority site quicker for more variations.

I link build for 110 keyword variations to my home page and I rank on page 1 for all of them.

Obviously more work in the long run, but can be worth it when you are getting found for thousands of variations.
 
biks said:
OK, this is just an example, right? Most importantly, are you trying to rank for a specific location like Miami Beach? By default Google will be listing location specific things first if it's in the keyword. You'll be bumping into Google maps listings no matter what you do keyword wise. You know how to optimize for Google maps, right?
Click to expand...
haha nope please enlighten me
 
biks said:
OK, this is just an example, right? Most importantly, are you trying to rank for a specific location like Miami Beach? By default Google will be listing location specific things first if it's in the keyword. You'll be bumping into Google maps listings no matter what you do keyword wise. You know how to optimize for Google maps, right?
Click to expand...

Actually I don't know how. I signed up for google maps last week and have yet to receive my pin # in the mail. I've noticed that LOCAL listings come up first in the SERPS though, and even if you rank really well the LOCAL listing are still on top. So I would be curious to know how exactly you rank locally.
 
Anyone now how to come up on local listings?
 
Yeah, I've had that problem for a while. I'm first on page 1..well, below all the local listings. Can't pass them.
 
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