question on search results geo based and brands

Since google uses location to show search results how would a person go about seoing for multiple cities?

for example

chicago moving services
new york moving services
miami moving services

Would a person need to create a seprate pages for each location and throw links at it with city + keyword ? or just create one page "moving services in the title " and put somwhere in content all the city names? and than throw links with city + keyword?


also how do I go about seoing for a brands? for example car repair + brand, ford,honda etc..... seprate page for each keywords?

I noticed some people jsut put various city names at the buttom of the pages.... I dont think that is the best way..

Having city in the title + keyword would be batter but not sure what would bet the best way to go about it......

also how would I go about seoing for a brand + keyword for example car repair honda,ford,bmw etc.... would I need seprate page for each brand?

Marcink99,

You have answered your own questions. Doing SEO for a localized term means (in terms of onsite) using keyword + city name. You definitely want to optimize individual pages when doing this. Google (and other engines) rank pages individually and not websites as a whole. So build a page around each keyword phrase (including city name + keyword in content architecture and page copy). You can follow the same theme for branding.

Here is a pretty good post on a local seo case study,

http://www.seobook.com/local-seo-case-study

Hope that helps you,

Shawn