Question For A Friends Offline Business

Hello every and one, how IZ(are) you all?

I'm not sure if this is the right section for this question, but let's try asking it here

Ok, so here is the deal. I have a friend that is into motorcycle renting business here in Croatia, they are only few months old and they seriously need some inquiries about tours and rents. The thing is, I've made SEO for their site and they are top 3 for some good keywords but they don't have a lot of searches, BUT! For example "rent a motorcycle" keyword is on page 3-4 for their page and I will probably rank it in few months.

My question is: Fellow BHWs , what strategies do you suggest for them to get more traffic?Social media boosting? That one is kinda ok. Cold calling? But who? Agencies or people who like to travel a lot? Advertising? Where?

I'm not an expert in that niche so I don't know how to help them THAT much except SEO and social media engagement, he is one of my greatest friends I have and I really want to help him as much as I can.

So if anyone has some advice I would really appreciate it and I can send you a donut via express mail

If you need more info I will provide it.

Sorry for my not so good English,

Thanks

Sounds like there isn't enough demand.

I'd setup a small campaign on Facebook and try to "push" the service. In other words, you might be able to excite people and create demand that way.

Best of luck!

We made a facebook ads, but didn't help that much.

But, thanks

Social media will greatly help. You should also comment on like blogs, which will help.

Ok, thanks I need more info! Cmon people

Since it's a hefty purchase and not a purchase/sale that can be made everyday (You can't vacation daily), you have to be smart about it. You have to create a brand so that the few days that you do business are great days. $1 everyday for 365 days, or $100 everyday for 60 days and then nothing the entire year? Create a Facebook page, get followers, likes, post bikes running, sounds, get some motorheads interested. Create Instagram, follow one of the journeys on BHW on how to grow it, crosslink it with Facebook. Brand is long term, so create one.

Ok, we did that, their facebook page is growing each day at a nice pace and most of the LIKERS are bikers, same with Instagram, but thank you for the advice

Do you already have a website for this biz? If yes, you can start giving flyers to people passing by or drivers near the company. Start with the locals.

Yes, we made a really good website, now it's sitting on 2 place for the main keyword, we also put flyers on peoples bikes too at the winter, since they are offering a garage for bikes in the winter