[Question] Convert clicks vs conversion in adword ????

Hello, Can I ask what is the different between conversion and convert click in adword?, after reading their explanation on adword, I still dont understand, anyone have a simple way to explan those metric?

Thanks and Regards,

Converted Click = Actual Conversion Take Place With Specific Click (converted clicks -> same goes for others click)

Conversions = May be User Buy More items and more transactions through 1 (Converted click)

how about those situation:

1. I came to a site by pc but do nothing, then later I go to that site again but using my mobile and buy 2 shirts.
2. I came to a site by pc and buy 1 shirt, then later I come back to that site and buy another shirt.
3. I came to a site by pc and download 1 pdf about how to use the product but dont buy anything, then later I come to that site again by mobile and buy 2 shirts
4. I came to a site using chrome and download 1 pdf about how to use the product, then later I come to that site again to buy 1 shirt but using fire fox

So how does that was count? how many conversion and convert click was count on each sittuation?

Many thanks

1. I came to a site by pc but do nothing, then later I go to that site again but using my mobile and buy 2 shirts.

Google Consider it seperate things as far as i know means (Tablets , Mobile and Desktop) have seperate conversions.As you directly go through URL in mobile then
I dont think Google Will consider as conversion (incase with adwords ad then google count as 1 converted click and 2 conversions)

2. I came to a site by pc and buy 1 shirt, then later I come back to that site and buy another shirt.

yes google will count 1 converted click and 2 conversions



3. I came to a site by pc and download 1 pdf about how to use the product but dont buy anything, then later I come to that site again by mobile and buy 2 shirts

Same Rule as above in 1


4. I came to a site using chrome and download 1 pdf about how to use the product, then later I come to that site again to buy 1 shirt but using fire fox

In this Case Adword will take care of such thing through your Default cookies !

Hope It Help !!!