Question about Google rich results

djivan · Mar 9, 2021

Hello,

I'm seeing that many sites (mainly hosting-related) have some special kind of SERP-rich results with 5 links to different pages on the same domain. See the example screenshots:

I wonder what to do in order for my SERP results to looks in the same way?

What is the name of this type of rich results? I checked https://developers.google.com/search/docs/guides/search-gallery about Advanced SEO, but there is no information about such type of SERP results.

Is it possible to have such results for pages that are not related to hosting?

Thank you in advance!

HunterLife · Mar 9, 2021

djivan said:
Hello,

I'm seeing that many sites (mainly hosting-related) have some special kind of SERP-rich results with 5 links to different pages on the same domain. See the example screenshots:

View attachment 165785

View attachment 165786

I wonder what to do in order for my SERP results to looks in the same way?

What is the name of this type of rich results? I checked https://developers.google.com/search/docs/guides/search-gallery about Advanced SEO, but there is no information about such type of SERP results.

Is it possible to have such results for pages that are not related to hosting?

Thank you in advance!

Good Question !

SunnyLeon · Mar 9, 2021

You get those by having H tags and a table of contents. That's how I get them at least. I don`t know if the table is a must, this combo gets them for me anyhow

hideath · Mar 9, 2021

u can get these links to the same page by using content table for each title
or while using a header menu

i read about this somewhere, but with some digging you can really find some useful articles about it

keep us updated if you did tho

DerangedWolf · Mar 9, 2021

These are anchor links and can be added pretty easily. Your content needs to have heading tags <h1> or <h2> or <h3>

<h2> tags work the best for anchor links

Now, we will take an example of "Keto diet"

Suppose your article has the following headings:

Basics
Diet Plan
Sample Menu
Snacks
Shopping List

You have to add id to the <h2> tags of these headings. Then, you have to add a unique id of your choice.

The HTML tag should look like this: <h2 id="basics">Basics</h2>

Add id to all the headings you want to generate anchor links for. Make sure they are all unique, and none of them exists twice.

After that, add the anchor texts in your article, preferably in the beginning. Then you'll need to add <a href=""> to the anchor texts. In the href part, add #your_heading_id

It should look like this: <a href="#basics">Basics</a>

This way, you have created an association between the heading and the anchor texts. Google fetches them as "jump to" links.

Let the post index and wait for the changes to reflect in search results.

If you are using WordPress, then use this plugin, and it will do everything for you automatically.

djivan · Mar 9, 2021

SunnyLeon said:
You get those by having H tags and a table of contents. That's how I get them at least. I don`t know if the table is a must, this combo gets them for me anyhow

Both pages from the screenshots don't have a table of content.

Let's imagine that I have this table of contents:

Item-1
Item-2
Item-3
Item-4
Item-5

In your way what kinds of links put into a table of contents and what H tags?

hideath said:
header menu

Both pages from the screenshots don't have a header menu with these links.

hideath · Mar 9, 2021

djivan said:
Both pages from the screenshots don't have a header menu with these links.

not only the header, it can come from different menus (footer, navbar, sidebar...), content table...
there's no guarantee from google, but if as far as i remember these pages need to have some good amount of organic traffic

here's from where it comes for the forex VPS:

djivan · Mar 10, 2021

Bloodseeker said:
These are anchor links and can be added pretty easily. Your content needs to have heading tags <h1> or <h2> or <h3>

<h2> tags work the best for anchor links

Now, we will take an example of "Keto diet"

Suppose your article has the following headings:

Basics

Diet Plan

Sample Menu

Snacks

Shopping List

You have to add id to the <h2> tags of these headings. Then, you have to add a unique id of your choice.

The HTML tag should look like this: <h2 id="basics">Basics</h2>

Add id to all the headings you want to generate anchor links for. Make sure they are all unique, and none of them exists twice.

After that, add the anchor texts in your article, preferably in the beginning. Then you'll need to add <a href=""> to the anchor texts. In the href part, add #your_heading_id

It should look like this: <a href="#basics">Basics</a>

This way, you have created an association between the heading and the anchor texts. Google fetches them as "jump to" links.

Let the post index and wait for the changes to reflect in search results.

If you are using WordPress, then use https://wordpress.org/plugins/easy-table-of-contents/, and it will do everything for you automatically.

The explained most probably works for long, multi-topic pages. In my examples, the links lead to additional pages.

For example (because contain smaller and easier for understanding codes)

My SERP result lead to forexvps dot net

The anchor links lead to these pages:

forexvps dot net/forex-vps-hosting
forexvps dot net/free-forex-vps
forexvps dot net/forex-broker-latency
forexvps dot net/brokers/axi

I agree that the main page (forexvps dot net) contains links to these sub-pages, but there are also links to many additional sub-pages. The links are not marked with anything special like ID tags and etc.

mr777 · Mar 10, 2021

djivan said:
Hello,

I'm seeing that many sites (mainly hosting-related) have some special kind of SERP-rich results with 5 links to different pages on the same domain. See the example screenshots:

View attachment 165785

View attachment 165786

I wonder what to do in order for my SERP results to looks in the same way?

What is the name of this type of rich results? I checked official google documents about Advanced SEO, but there is no information about such type of SERP results.

Is it possible to have such results for pages that are not related to hosting?

Thank you in advance!

This mostly depends on the semantics of the HTML code

djivan · Mar 10, 2021

hideath said:
not only the header, it can come from different menus (footer, navbar, sidebar...), content table...
there's no guarantee from google, but if as far as i remember these pages need to have some good amount of organic traffic

here's from where it comes for the forex VPS:
View attachment 165793

Okay, but why in SERP appearing exactly these links surrounded in red?

As you can see footer contains 14 additional links? Why Google doesn't show some of them?

On the other example with OVH the links are in random places. For example, one link is on the button "See all Prices".....

Question about Google rich results

djivan

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HunterLife

Banned for rules violation.

SunnyLeon

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hideath

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DerangedWolf

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djivan

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hideath

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djivan

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mr777

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