Question About Flight Ticket Niche in Google Ads

deppo said:

No it's not. Flight PPC campaigns just need some good kw research to identify buyer intent keywords that convert. You will get those either directly from tools like SEMrush or indirectly by bidding on terms like "flight tickets" and having a long negative kw list to eliminate a lot of search terms. In both cases, get ready to spend 4 figures to gather this data.

Click to expand...

makko16 said:

I am planning to add car hire services and hotels

Click to expand...

maxeem said:

If you're planning to add those, make sure to cover all the travelers needs. From transportation to a place to sleep, a place to eat, a place to have fun and so on. The more needs you fix, the more you will earn. Many people are looking for a "full" trip where they pay a fixed sum for all their needs. You can actually target that.

Click to expand...

makko16 said:

Hello, I want to know, is it currently difficult to start a flight ticket campaign? (I am planning to add car hire services and hotels)

Campaign is BH

As I know it is difficult to start a cost per call campaign nowadays but what about cost per click?

Click to expand...

Eric_will said:

hye i am running travel campaign

Click to expand...

makko16 said:

Hello, I want to know, is it currently difficult to start a flight ticket campaign? (I am planning to add car hire services and hotels)

Campaign is BH

As I know it is difficult to start a cost per call campaign nowadays but what about cost per click?

Click to expand...

1. Landing Page Quality: Since you're going BH, make sure your landing pages are solid. Poor quality or misleading pages can get you penalized fast, so having a trustworthy, well-optimized page is critical.
2. Ad Account Management: Ad networks (especially Google Ads) have become much more vigilant with BH tactics, so managing your accounts carefully and ensuring you're not triggering too many red flags is important.
3. Traffic Sources: In addition to cost per click, explore other traffic sources like native ads, which might give you more room to maneuver while still driving quality traffic.
4. Compliance/Account Bans: Keep in mind that while CPC is easier to start, BH campaigns tend to face shutdowns more frequently these days, so you’ll need backup ad accounts, proxies, and solid cloaking if you want to keep things running smoothly.

mmartinez93111 said:

Starting a flight ticket campaign with additional services like car hire and hotels can be tricky, especially if you're going the BH route. While cost per call has become more challenging due to stricter regulations and monitoring, cost per click campaigns still have some flexibility. That said, you’ll face tighter scrutiny and competition, especially with travel-related keywords, so getting the campaign right requires a strong strategy.

A few key things to keep in mind:

1. Landing Page Quality: Since you're going BH, make sure your landing pages are solid. Poor quality or misleading pages can get you penalized fast, so having a trustworthy, well-optimized page is critical.
2. Ad Account Management: Ad networks (especially Google Ads) have become much more vigilant with BH tactics, so managing your accounts carefully and ensuring you're not triggering too many red flags is important.
3. Traffic Sources: In addition to cost per click, explore other traffic sources like native ads, which might give you more room to maneuver while still driving quality traffic.
4. Compliance/Account Bans: Keep in mind that while CPC is easier to start, BH campaigns tend to face shutdowns more frequently these days, so you’ll need backup ad accounts, proxies, and solid cloaking if you want to keep things running smoothly.

I’d recommend focusing on testing with low-budget campaigns first to see which offers or ad types perform best without attracting too much attention. Once you get a good system in place, scale carefully.

Click to expand...

makko16 said:

Hello, I want to know, is it currently difficult to start a flight ticket campaign? (I am planning to add car hire services and hotels)

Campaign is BH

As I know it is difficult to start a cost per call campaign nowadays but what about cost per click?

Click to expand...

francegilder91 said:

Running a flight campaign for BH that includes car rentals and hotels is feasible, but requires careful planning, especially considering the market segments and integration of multiple services. CPC campaigns are generally easier and more cost-effective than CPCall campaigns, which are more difficult to scale due to high costs and tracking challenges.

Click to expand...