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[Question] About creating adwords ads.

Discussion in 'Adwords' started by lordjeri, Dec 5, 2014.

  1. lordjeri

    lordjeri Regular Member

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    Hey guys.

    I would really need some help this time. I have a website that I want to promote on adwords but this time I created a list of like 7k keywords mostly relevant to my website.

    Some of them surely doesn't have any searchers per month so now I am thinking should I filter and analyze those which have searches or just create and split test like 50 campaigns on adwords by splitting those 7k keywords and just putting them in those campaigns?

    Surely nothing bad can come out of this except some extra visitors :)?

    I will then see which ones perform better and the ones that dont give any visitors, I will simply delete those.

    Now I need your opinion what would be better. I am sure some PPC experts will help me out on this.
     
  2. CyberAlien

    CyberAlien Regular Member

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    That depends on how you look at it. Having too many "extra visitors" can end up costing you a lot of money when they don't end up converting ;)
     
  3. nobodyelsein

    nobodyelsein Regular Member

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    7k keywords? Run it for a week then run a report showing keywords were used to display ads that had a bounce rate of 100% and weed like a maniac.
     
  4. dr.Hus

    dr.Hus Regular Member

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    If you dont know what you are doing youll end up losing money and time

    Maybe you would like to us know more details
    What kind of website do you have? Do you sell something? What is your goal with AdWords campaign? How much aer you willing to spend ?
     
  5. Fero555

    Fero555 Registered Member

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    To me it sounds as one big money drainer... Start medium, and then slowly weed out bad kwords.
    This 7k keywords are not targeted enough!
     
  6. extreme90

    extreme90 Jr. VIP Jr. VIP

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    Depends on what kind of budget you have..

    Even with most budgets, I dont think working up with 200 keywords though with different combinations & match type for these 200 keywords.

    7K keywords means alot of Junk traffic is waiting for you.
     
  7. ChrisX

    ChrisX Jr. VIP Jr. VIP Premium Member

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    What's likely to happen is that most keywords will get a low QS for relevancy reasons and start dragging down your good keywords causing your CPC to go up.

    I've spent a bit of change in Adwords (not an expert by any means) and the campaigns that have worked for me started with just a couple of keywords. I specifically focused on getting good clickthrough and good quality scores for those before adding more keywords.
     
  8. Daniel Thomas

    Daniel Thomas Newbie Premium Member

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    Man after reading your post I think you are on the right track to burn money. 7k keywords? really? Those extra visitors you mentioned are just a way to loose money and nothing more. You will get absolutely no return on investment from them... If you are now to adwords I suggest to start learning how to properly structure an account. In my opinion an adgroup should not contain more than 30-40 kws and no more than 5 ads. But again, go read some tutorials, otherwise you'll just burn money.
    Good luck