So, here's the current problem that I'm running into. I run a website that's the equivalent of a news website, so content is limitless, yet somewhat limited. Quantity of news to report on is not the problem. The problem is that not every single post can be a 500 word masterpiece. However, I do not ever post anything on the site less than 300 words, but even 300 words can be a struggle to reach sometimes. So, here's my question.... I'm wondering which is more important and which do you think I would see more success with. Quality Posts I could do 1 quality post everyday that's somewhat unique and 1k+ words with images. However, since these posts take longer, I wouldn't be able to churn out as many news-type posts. Right now, I do 10x news posts/day @ minimum 300 words. This number would probably be cut in half if I did a quality post every day. Quantity Posts If I'm not doing a quality post/day, I could churn out 10x 300 word posts every day. If I did a quality post every day, I could probably do 1x quality post + 5x quantity posts. Keyword Tageting Now, I told you that I run a news website. I'm one of a thousand and I know that. In other words, I have a lot of competition and it's hard to place in the SERPs. Therefore, it wouldn't be a horrible idea to try and cover some topics that aren't necessarily newsworthy, but the topics would be 300 words and keywords would be targeted in the posts. Basically, people that visit the site regularly for the most up-to-date news may not view these topics, but I could get search engine hits for them. I'm just trying to figure out a good combination/gameplan and stick with it. It's a guessing game and it's been driving me bonkers. What would you say would be the best route to take? All help is appreciated!