Sure, I apologize for not being clearer. I figured everyone else was in the know and I was the noobish one.
I am talking about how a google plus or a google my business page holds up for local with all the tips and tricks.
If I have a Plus page already, do I leave it alone or flip it into a my business page?
I see some people claiming Schema adds some power or flavoring to what you already have on a Gplus or GMBiz page.
schema.org/docs/full.html
wordstream.com/blog/ws/2014/03/20/schema-seo
blog.kissmetrics.com/get-started-using-schema/
whitespark.ca/blog/post/50-how-to-make-your-local-business-schema-better
I also heard that some MAP programs for GPS locations backwards assists you in some instances of local searches. My guess would be the APPLE one.
Figure I would ask. I don't "know" any real answers, I just have a keen interest in local as I am a service business.