Hi all,
I work in a company that's in the iGaming field and we are currently promoting sports betting app through various media channels by buying in-app traffic. The campaigns are display (banners) and our goal is to acquire new users basically and have post install events (such as deposits and registrations) however so far we have not achieved great results. We aim not to buy through any affiliate networks as they mostly have fraud traffic and we wanna avoid all that so we are only buying through DSPs. Can anyone suggest anything that might help boost our activity, it could be a DSP, strategies. Anything that might be helpful.
P. S. the brand we are promoting is that have a strict rule to only be promoted in sport related apps which kind of limits us in terms of traffic sources/placements
I work in a company that's in the iGaming field and we are currently promoting sports betting app through various media channels by buying in-app traffic. The campaigns are display (banners) and our goal is to acquire new users basically and have post install events (such as deposits and registrations) however so far we have not achieved great results. We aim not to buy through any affiliate networks as they mostly have fraud traffic and we wanna avoid all that so we are only buying through DSPs. Can anyone suggest anything that might help boost our activity, it could be a DSP, strategies. Anything that might be helpful.
P. S. the brand we are promoting is that have a strict rule to only be promoted in sport related apps which kind of limits us in terms of traffic sources/placements
