I found a website that is ranking for spot 3 on page 1 without any backlinks and with thin content. What can I do to inspect this website to see what he might be up to? It might have something to do with the new Google algorithm, August 1 update.
How competitive is the keyword?
I'd say his competition is in the medium range, people around him have either a few thousand backlinks or a few hundred. Some people that rank on page 3 for this competitive keyword have over 3000 words of content. However, that content is pretty close to meaningless because all the websites are trying to sell a service similar to the keywords "web design for dealerships".
What did I do to spy on his website?
So far I have used SEMrush, Ahrefs, Spyfu, and Magestic. They all show no backlinks. His front page that is indexed in Google has 500 words max. Website creation date was Feb of last year, 2017. Spyfu says he was averaging around rank 51 and started to jump to PR3 in the span of one month, starting on August 1st.
How do I use redirect check to see if he purchased a domain to redirect his website to it?
I never used a redirect checker before so correct me if I am wrong here. The redirect checker I used below showed me no other website address associated with his main domain. The redirect code was 200 and the 301 showed me his main domain in all cases.
What did screaming frog show me?
Only page title contain his keywords. Header tags and descriptions are blank. Keywords do appear in the second header but they are very vague, maybe one keyword for only a few of his tags. He has about 16 pages including a blog, pricing page, and a testimonial page. His testimonial page probably has the most amount of content out of all the pages at about 100 words per testimonial for 6 testimonials.
I'm looking for more ways to analyze his page rank. Any suggestions would be appreciated. Thanks!
How competitive is the keyword?
I'd say his competition is in the medium range, people around him have either a few thousand backlinks or a few hundred. Some people that rank on page 3 for this competitive keyword have over 3000 words of content. However, that content is pretty close to meaningless because all the websites are trying to sell a service similar to the keywords "web design for dealerships".
What did I do to spy on his website?
So far I have used SEMrush, Ahrefs, Spyfu, and Magestic. They all show no backlinks. His front page that is indexed in Google has 500 words max. Website creation date was Feb of last year, 2017. Spyfu says he was averaging around rank 51 and started to jump to PR3 in the span of one month, starting on August 1st.
How do I use redirect check to see if he purchased a domain to redirect his website to it?
I never used a redirect checker before so correct me if I am wrong here. The redirect checker I used below showed me no other website address associated with his main domain. The redirect code was 200 and the 301 showed me his main domain in all cases.
What did screaming frog show me?
Only page title contain his keywords. Header tags and descriptions are blank. Keywords do appear in the second header but they are very vague, maybe one keyword for only a few of his tags. He has about 16 pages including a blog, pricing page, and a testimonial page. His testimonial page probably has the most amount of content out of all the pages at about 100 words per testimonial for 6 testimonials.
I'm looking for more ways to analyze his page rank. Any suggestions would be appreciated. Thanks!
