ppv landing page question

bpt5959

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Hello I am promoting a "sell your home" offer from max bounty. I'm using tracking desk to track everything, and I'm using self advertiser as my traffic source. I'm hand scraping sponsored competitors urls, and organic urls to target my offer to and my landing page is synonymous with the offer page i'm promoting (the same color scheme just with different cta's and text). I'm getting clicks on my button, but no conversions. Now I know( or at least think) that 51 clicks on my cta isn't enough to get any real data, but I have text above my button that tells the person to "fill out the form on the next page to complete the process" so why would they click they button without completing the offer? Is there something that i'm not understanding? This is my 3 campaign using ppv traffic, and I have no problem with testing and understand the risks that come with paid traffic. I'm just trying to get over this road block. Any experienced ppv marketers out their who could possibly give an idea on what's going on? Thanks
-Brandon
 
theres a lot of variables that could've gone wrong and made your campaign tank.

what made you choose that specific offer to run on SA?
 
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