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Power Words

Discussion in 'BlackHat Lounge' started by The Scarlet Pimp, Jan 6, 2009.

  1. The Scarlet Pimp

    The Scarlet Pimp Jr. VIP Jr. VIP Premium Member

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    Power Words For Ads...

    People won't remember most of what they read. They won't remember most of what they hear but they will always remember how you made them feel. This word list contains words that inspire feeling and this is a big factor when your trying to make an offer come alive off of a website.

    Words That Pull:

    * Amazing.
    * Announcing.
    * Bargain.
    * Challenge.
    * Compare.
    * Easy.
    * Hurry.
    * Improvement.
    * Introducing.
    * Magic.
    * Miracle.
    * Now.
    * Offer.
    * Quick.
    * Remarkable.
    * Revolutionary.
    * Sale.
    * Sensational.
    * Startling.
    * Suddenly.
    * Wanted.


    Something New:

    * Announcing.
    * Discovery.
    * Finally.
    * Latest.
    * Modern.
    * New.
    * Novel.
    * Presenting.
    * Recent.
    * Revolutionary.
    * Today.


    Endorsement Words:

    * Accepted.
    * Acclaimed.
    * Admired.
    * Approved.
    * Certified.
    * Commended.
    * Complemented.
    * Endorsed.
    * Guaranteed.
    * Honored.
    * Popular.
    * Praised.
    * Proven.
    * Recommended.
    * Tested.


    Larger Than Life:

    * Big.
    * Bulky.
    * Colossal.
    * Enormous.
    * Gigantic.
    * Great.
    * Huge.
    * Impressive.
    * Large.
    * Mammoth.
    * Massive.
    * Mountainous.
    * Sizable.
    * Spacious.
    * Tremendous.
    * Vast.
    * Voluminous.
    * Weighty.


    Gain Their Interest:

    * Absorbing.
    * Admiration.
    * Amazing.
    * Astonishing.
    * Astounding.
    * Awe.
    * Enlightening.
    * Entertaining.
    * Exceptional.
    * Existing.
    * Fantastic.
    * Fascinating.
    * Incredible.
    * Informative.
    * Instructive.
    * Interesting.
    * Intriguing.
    * Magical.
    * Marvelous.
    * Miracle.
    * Notable.
    * Overwhelming.
    * Provocative.
    * Ravishing.
    * Remarkable.
    * Revealing.
    * Secrets.
    * Sensational.
    * Stirring.
    * Strange.
    * Striking.
    * Stunning.
    * Surprising.
    * Uncommon.
    * Unusual.
    * Wonderful.


    Money Pulls:

    * Bargain.
    * Best Deal.
    * Discount.
    * Fortune.
    * Lowest Price.
    * Make Money.
    * Necessity.
    * Possessions.
    * Reduced Price.
    * Retire Early.
    * Wealth.


    How Good Is Your Product:

    * Attribute.
    * Authentic.
    * Better.
    * Brand.
    * Characteristic.
    * Choice.
    * Durable.
    * Excellent.
    * Exclusive.
    * Famous.
    * Fine.
    * First-Rate.
    * Genuine.
    * Good.
    * Grade.
    * Greatest.
    * Imported.
    * Improved.
    * Limited.
    * Noted.
    * Outstanding.
    * Personalized.
    * Rare.
    * Remarkable.
    * Rugged.
    * Selected.
    * Special.
    * Superior.
    * Surpassing.
    * Terrific.
    * Top.
    * Unique.
    * Unparalleled.
    * Unsurpassed.
    * Valuable.
    * Wonderful.


    Is It Useful:

    * Handy.
    * Helpful.
    * Powerful.
    * Practical.
    * Reliable.
    * Reversible.
    * Serviceable.
    * Useful.
    * Versatile.
    * Washable.
    * Workable.


    Some Flattering Words:

    * Appealing.
    * Attractive.
    * Beautiful.
    * Captivating.
    * Charming.
    * Classic.
    * Colorful.
    * Distinctive.
    * Dramatic.
    * Elegant.
    * Exquisite.
    * Fascinating.
    * Fashionable.
    * Flattering.
    * Glamorous.
    * Handsome.
    * Lavish.
    * Magnificent.
    * Scenic.
    * Spectacular.


    Fulfilling Some Expectations:

    * Absolutely.
    * Complete.
    * Convenience.
    * Easily.
    * Easy.
    * Gift.
    * Hurry.
    * Immediately.
    * Lifetime.
    * Only.
    * Successful.
    * Quickly.


    Phrases That Pull:

    * Ask For Free Report.
    * Ask for Free Details.
    * First Lesson Free.
    * Free.
    * Free Book.
    * Free Booklet.
    * Free Catalog.
    * Free Consultation.
    * Free Cost Estimate.
    * Free Demonstration.
    * Free Examination.
    * Free Gift.
    * Free Gift if You Act at Once.
    * Free Guidebook.
    * Free Literature.
    * Free Plans.
    * Free Report.
    * Free Sample.
    * Free Surprise Gift with Order.
    * Free Trial Lesson.
    * Free to New Members.
    * Money-Making Facts Free.
    * New Publication.
    * New and It's Free.
    * Try it for Ten Days Free.
    * Your Free Introduction.
    * Yours Free.
    * Yours Free for the Asking.
    * "FREE FREE FREE".


    What's The News:

    * At Last.
    * America's First.
    * Beginning (date).
    * Important Development.
    * Improved.
    * It's Here.
    * Just Arrived.
    * Just Off The Press.
    * Just Out.
    * Just Published.
    * Latest Findings.
    * New.
    * New Invention.
    * New Method of ...
    * New Modernized ...
    * Now Here.
    * Now It Can Be Yours.
    * The Latest In ...
    * While They Last.


    Inspire Them To Act Immediately:

    * Act Fast.
    * Act Now.
    * Be The First.
    * Delay May Be Serious.
    * Don't Delay.
    * Don't Put It Off.
    * For A Short Time Only.
    * Get Started Today.
    * Investigate Today.
    * Last Chance.
    * Limited Supply.
    * Order Now.
    * Order Today.
    * Pay Later.
    * Price Going Up.
    * Rush Name For Details.
    * Send Postcard Today.
    * Send Today.
    * While The Supply Lasts.


    How to ..:

    * How to ...
    * How to avoid ...
    * How to become ...
    * How to begin ...
    * How to conquer ...
    * How to develop ...
    * How to end ...
    * How to enjoy ...
    * How to get rid of ...
    * How to get the most out of ...
    * How to have ...
    * How to improve ...
    * How to improve your ...
    * How to keep ...
    * How to start ...
    * How you can ...
    * How to get ...

    25 Words That LOSE Money:

    * Bad.
    * Buy.
    * Charge.
    * Complicated.
    * Contract.
    * Cost.
    * Deal.
    * Decision.
    * Difficult.
    * Expensive.
    * Fail.
    * Hurt.
    * Lose.
    * Monthly/Down Payment.
    * Objection.
    * Obligation.
    * Price.
    * Risk.
    * Sign.
    * Sold.
    * Spiel.
    * Try.
    * Worry.

    For Example:

    * "The PRICE of this item is..."

    * "That model is one of our best sellers, it COSTS..."

    * "This is our more/most EXPENSIVE model!"

    * "We have a great DEAL on that item right now!"

    * "If you will just SIGN the CONTRACT!"

    * "People that BUY this product really love it!"

    * "You can BUY that model for a DOWN-PAYMENT of $100."

    * "You're looking at 12 MONTHLY PAYMENTS of $150. on that one."

    * "Just wait until you hear the SPIEL on this item!"

    * "What exactly is your OBJECTION?"

    * "We do have an additional CHARGE for that color."

    * "I SOLD one like that yesterday."

    I am sure you have heard all of the above. Well-intentioned sales people use them all the time.
    They may even have worked back in the 1970's...

    But the reality is that we are now living in a time when people EXPECT and DESERVE better than that. Are you frustrated over a lack of results in your selling?

    I am not naïve enough to suggest that using words like these are the ONLY reason but they could be one of them. Make a quality decision to quit speaking them today!

    Words are like seeds ** each time you speak them you are planting a future harvest. It is a universal law that a seed can only produce after its kind.

    People don't get apples from orange seeds do they? Well neither should you expect a harvest of sales from words that act like weeds!

    300 Words That MAKE Money:

    * Achieve.
    * Addition.
    * Advantage.
    * Advantages.
    * All.
    * Answer.
    * Answers.
    * Appealing.
    * Appreciate.
    * Assets.
    * Assist.
    * Assistance.
    * Assure.
    * At Last!
    * Authorized.
    * Available.
    * Award.
    * Awarded.
    * Aware.
    * Awesome.
    * Back-up.
    * Bargain.
    * Beautiful.
    * Beauty.
    * Belief.
    * Believe.
    * Benefit.
    * Benefits.
    * Best.
    * Bonus.
    * Breakthrough.
    * Calming.
    * Can.
    * Cash.
    * Cashback.
    * Certain.
    * Change.
    * Chosen.
    * Cleaner.
    * Clients.
    * Comfort.
    * Comfortable.
    * Comforting.
    * Comforts.
    * Commitment.
    * Committed.
    * Concentrated.
    * Confidence.
    * Conquer.
    * Consistent.
    * Cool.
    * Cozy.
    * Created.
    * Dazzling.
    * Debt-Free.
    * Dedicated.
    * Delight.
    * Deliver.
    * Deluxe.
    * Dependability.
    * Deserve.
    * Diamond.
    * Difference.
    * Different.
    * Discovery.
    * Double.
    * Dynamic.
    * Easy.
    * Easy.
    * Educate.
    * Effective.
    * Elevate.
    * Enjoy.
    * Ensure.
    * Essential.
    * Every.
    * Everywhere.
    * Exclusive.
    * Experience.
    * Expert.
    * Explains.
    * Explore.
    * Extra.
    * Facilitate.
    * Family-Owned.
    * Fantastic.
    * Fashionable.
    * Fast.
    * Faster.
    * Fastest.
    * Fat Free.
    * Favorite.
    * Find.
    * First.
    * Flavor.
    * For Example.
    * Found.
    * FREE.
    * Free call.
    * Fresh.
    * Friendly.
    * Friends.
    * Fun.
    * Functional.
    * Future.
    * Genuine.
    * Germ Free.
    * Get.
    * Gift.
    * Giveaways.
    * Goals.
    * Good.
    * Great.
    * Greatest.
    * Guarantee.
    * Happy.
    * Healing.
    * Health.
    * Heighten.
    * Help.
    * Holiday.
    * Hot.
    * How.
    * How To.
    * Hurry!
    * Ideas.
    * Identified.
    * Identify.
    * Immediately.
    * Imported.
    * Improved.
    * Improvements.
    * Indulge.
    * Information.
    * Informative.
    * Informed.
    * Inside-information.
    * Insight.
    * Insure.
    * Integrity.
    * Integrity.
    * Intelligent.
    * Invest.
    * Investment.
    * Involved.
    * Joy.
    * Latest.
    * Laughter.
    * Leader.
    * Leaders.
    * Leadership.
    * Leading.
    * Legal.
    * Leisure.
    * Lifetime.
    * Living.
    * Long-term.
    * Love.
    * Luxury.
    * Maintain.
    * Maintenance.
    * Management.
    * Maximize.
    * Medal.
    * Members.
    * Modern.
    * Moneys-Worth.
    * More.
    * Namely.
    * National.
    * Nationwide.
    * Natural.
    * Need.
    * Now.
    * Nutritional.
    * Official.
    * Only.
    * Organic.
    * Original.
    * Own.
    * Peace.
    * Peaceful.
    * Performance.
    * Person's-name.
    * Platinum.
    * Play.
    * Pleasurable.
    * Positive.
    * Powerful.
    * Predict.
    * Prestigious.
    * Preventative.
    * Prize.
    * Produce.
    * Professional.
    * Profit.
    * Promise.
    * Promote.
    * Prosper.
    * Prosperity.
    * Protect.
    * Protection.
    * Proven.
    * Purpose.
    * Quality.
    * Quick.
    * Quickest.
    * Quickly.
    * Rapid.
    * Reap.
    * Reasons.
    * Reasons Why.
    * Receive.
    * Recognized.
    * Reduced.
    * References.
    * Register.
    * Registered.
    * Regular.
    * Relax.
    * Relaxing.
    * Reliable.
    * Report.
    * Reputable.
    * Reputation.
    * Rescue.
    * Research.
    * Resources.
    * Resources.
    * Response.
    * Restoration.
    * Restore.
    * Restored.
    * Results.
    * Results.
    * Reward.
    * Rewarding.
    * Rewards.
    * Rich.
    * Richer.
    * Richest.
    * Right.
    * Rush!
    * Sale.
    * Save.
    * Secret.
    * Self-esteem.
    * Service.
    * Serving.
    * Silver.
    * Simple.
    * Solve.
    * Source.
    * Specialist.
    * Specialist.
    * Specifically.
    * Step-By-Step.
    * Stunning.
    * Suitable.
    * Superior.
    * Sure.
    * Tasty.
    * Team.
    * Techniques.
    * Tested.
    * Therapeutic.
    * Tips.
    * Together.
    * Top.
    * Tradition.
    * Traditional.
    * Trained.
    * Training.
    * Travel.
    * Treat.
    * Triple.
    * Trust.
    * Truth.
    * Twice-As-Much.
    * Ultimate.
    * Understand.
    * Understanding.
    * Unique.
    * Universal.
    * Up-Date.
    * Up-To-Date.
    * Update.
    * User-Friendly.
    * Vacation.
    * Valid.
    * Validate.
    * Value.
    * Vital.
    * Want.
    * Warranty.
    * Whopping.
    * Why.
    * Win.
    * Wisdom.
    * Working.
    * Works.
    * Worldwide.
    * Worth.
    * Worth-it.
    * Worth-while.
    * Yes!
    * You.
    * Young.
    * Your.
    * Youthful

    More examples to help you make these words work for you...

    * People don't want to BUY, they want to OWN.

    * People don't have OBJECTIONS, they have AREAS OF CONCERN.

    * People are fearful of SIGNING THE CONTRACT. But they don't mind being asked to OKAY THE PAPERWORK.

    * No one in their right mind feels good about DOWN PAYMENTS. But they can actually feel good when asked for the INITIAL INVESTMENT.

    * Don't tell people about MONTHLY PAYMENTS instead speak of MONTHLY INVESTMENTS.

    * We live in a cynical world where people no longer trust 'DEALS' however they do want to ENJOY THE BENEFITS of your products/services.

    Your words have such awesome power! I don't just mean to make money and get more of what you want in life. Your words can inspire or depress, motivate or discourage... your words can make all the difference in the world to someone both for good or for bad.

    Try This Simple Experiment...

    Just for the next five days determine only to speak well of others to everyone you meet. Think of something good and uplifting to say to EVERYONE you meet ESPECIALLY children! I promise you the results will literally astound you! So many people live life with all its great potential with little or no purpose.

    So many people never receive any recognition for their efforts. YOUR words can change somebody's life this week! And remember, you'll never achieve the potential you could reach if you don't understand the rest of how advertising and marketing really works. Don't just sit there** do something about it now while you're thinking about it!
     
    • Thanks Thanks x 12
  2. ukescuba

    ukescuba Jr. VIP Jr. VIP Premium Member

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    this is interesting stuff - im putting together some sales pitch bs in the next day or so, gonna give some of this a twirl and see what happens :)
     
  3. Jimmy_James

    Jimmy_James Newbie

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    As a copywriter, I love lists like these...Thanks!
     
  4. Tbo53

    Tbo53 BANNED BANNED

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    This is really helpful for me, thankyou very much.
     
  5. ~777~

    ~777~ Registered Member

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    great post, always looking for new and appealing words to engage visitors. nice one :)