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Persuasion Profiling- New Marketing Technique

Discussion in 'BlackHat Lounge' started by aStroke, Oct 22, 2011.

  1. aStroke

    aStroke Regular Member

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    Hi guys.

    I stumbled across this article about a new type of marketing that that takes notes of what psychologically influences you to click on an ad, increasing the CTR of ads. I'm wondering what you guys think of this. IMO, I see this going places but I don't see how they can implement this on a large scale.

    Lets discuss!
    http://www.wired.com/magazine/2011/04/st_essay_persuasion_profiling/
     
  2. _Bryan_

    _Bryan_ Regular Member

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    Well, this is an interesting concept, but I feel like it's more of a twist, rather than a brand new way of marketing. I've seen similar techniques applied before. Still, it's innovations like this that expand the marketing world.