BigFridge
Newbie
- Aug 3, 2023
- 20
- 7
Start your hook with a verb.
That hook above sounds better than “have you considered using a verb to start your sentence.” That’s because verbs propel your copy forward, make it read faster, give the writer authority, and just flat-out sound better.
Obviously copy changes from situation to situation. But it works well for me.
That hook above sounds better than “have you considered using a verb to start your sentence.” That’s because verbs propel your copy forward, make it read faster, give the writer authority, and just flat-out sound better.
Obviously copy changes from situation to situation. But it works well for me.