PBN domain question?

Brad12

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So i have been reading and see some people say that metrics are not important when buying domains for PBNs?


So what is your opinion is it better to have a domain with the incoming contextual backlinks from Huffington post, Techcrunch and NY times?


Or to have a domain with metrics like, TF and CF of 40+, etc?
 
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So i have been reading and see some people say that metrics are not important when buying domains for PBNs?


So what is your opinion is it better to have a domain with the incoming contextual backlinks from Huffington post, Techcrunch and NY times?


Or to have a domain with metrics like, TF and CF of 40+, etc?

It's not that metrics are not important, it's more that they are not to be solely relied on. A domain with TF/CF40+ doesn't mean that it's extremely powerful, it might mean that it has been spammed to death.

Everyone has a different take on this, but I believe that evaluating backlinks based on Google's metric can still be useful. Other than that, authority links like the ones you outlined are great, and getting some domains with niche relevant authority links will make your link portfolio look very natural and may even pass manual review (if you revive the site from archive.org and not make it obvious that you are using it as a part of a PBN).
 
Metrics are important, and everything you mention become a part of it. You just need to know what to look for, and here is where quality matters the most.
 
The data is what is important. Look at incoming links, natural profiles with strong backlinks is what you need, not 1000 blog comments artificially increasing the DA
 
So i have been reading and see some people say that metrics are not important when buying domains for PBNs?

Metrics are not important. The only thing they are useful for and should be used for is screen out the obvious duds.

So what is your opinion is it better to have a domain with the incoming contextual backlinks from Huffington post, Techcrunch and NY times?


Or to have a domain with metrics like, TF and CF of 40+, etc?

Neither is better than the other. You would have to do more digging into the links. A TF and CF of 40+ could be highly inaccurate. Majestic is pretty good at finding links, but not so good at keeping their database up to date and re-crawling to see if the link still exists weeks and/or months later.
 
Metrics are important but shouldn't be your only criteria for picking domains. Expired domains with high metrics plus a clean backlink profile are the best you can purchase. Backlinks from big authority sites like techcrunch would be a bonus.
 
Metrics only tell half the story, you have to dig deeper and look backlinks.
 
It's okay to rely on metrics as long as they are based on increased authority as a result of linking from other authority domains. :) In other words, high metrics are good, but always check what kind of links some site has since metrics can be increased artificially too (using spammy methods for example).
 
Another point worth mentioning is the likely stickability of any links that a domain already has. If you recreate the old site then you are more likely to maintain those links, but there will always be some decay and if you decide to re-theme a domain to make it more relevant to your money sites (and thus more natural to link out to them), then this decay will be greater. The contextual links that you speak of are actually worth more than some other links in this respect because they are very likely to remain in place indefinitely.

So that's another thing to think about when assessing the value of a domain and the quality of its backlinks.
 
Metrics can be easily gamed, HI PA DA Doesn't mean anything if the domain has 50k links. It simply means it's been spammed like crazy :D

I usually go for pr2 and above with less than 200 referring domains.

A look at their anchors, and what the site looked like in history is always very useful to determine if it was a legit site.

Ofcourse there's so many other factors in the game.
 
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