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Pay Per Call - need some help.

Discussion in 'Media Buying' started by cryptexicebone, Oct 5, 2016.

  1. cryptexicebone

    cryptexicebone Regular Member

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    First & foremost Hello to everyone.

    I need some assistance/guidance/insight

    I have a client who's interested in targeted leads - his goal is to get the customers on the phone and he's a contractor.

    I want to send inbound calls, what can I do to lower my bidding cost and win the the adspace? what factors come into play when bing and google decide to gets the ad shown. A struggle of mine is that even if I bid more, they still seem to get the listing. This is of course with pay per call.

    Any suggestions? Better ways or platforms to buy targeted inbound calls? lower bid costs etc.

    open to all suggestions and feedback!
     
  2. ego_whore

    ego_whore Regular Member

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    Usually a higher Quality Score will get you lower bids, and that means improving (adding rich content) to your lander. Also, it's a great idea to try to spy on your competitors keywords, filter the cheap ones, and then bid a little higher on those.
     
  3. cryptexicebone

    cryptexicebone Regular Member

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    Mucho appreciation man! I will definitely work on that, any tools you recommend personally for getting those kewyords?
     
  4. ego_whore

    ego_whore Regular Member

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    Ahrefs has a 7 day trial for 7$