Passive and active seo methods

translated from Russian Google translate

The impact of classical seo type techniques on optimizing content for search queries or building links, or wrapping up behavioral factors , improving commercial factors, DO NOT have amplification in themselves, these are all passive methods. Yes, they increase the relevance of the optimized page, but there is no increasing power gain in relevance there. The increase in the position of the site by passive methods occurs due to the OPTIMIZATION, i.e. creating such conditions under which the search algorithm gives your site a priority to other sites .

What is a search algorithm? This is a set of cascading filters. You can go through them with big losses, or you can with small ones if the site is optimized. But always relevance will be lost on these filters.
However, it is possible to assemble a device that will have relevance enhancement.


How it works?
Suppose you have 2 sites. Cascading filters cut the relevance of both sites 500 times. But if one of the sites will increase relevance by 10 times, then it will be pessimized by the Google algorithm already only 50 times, and it will be much higher in SERP than the first site.

Want a free detail? question.

This guy is a fkng genius or he doesn't get anything at all...
How can SEO be a set of cascading filters that reduce relevance? In fact is the other way around...
Maybe in Russia they are overoptimizing with 1 thousand keywords for Yandex, so this could make sense.

Or maybe the translation is just rubbish.

There is a reference relevance for each search query. The number of Google evaluation parameters is about 300. Yandex has more than 2000 of them. If the reference parameters do not match, then your page will not be in the Top of Google. This is the work of cascading filters. Everything is rated relative to the site in TOP1. The reference parameters are considered to be the parameters of this site. Cascade filters evaluate the entire set of parameters matching the reference ones. Why are you surprised?

It is important that all optimization techniques (that you know) are passive. And you don't use active ones because you don't know anything about them. Active methods are those that use increasing the weights of the ranking parameters. Not at the expense of external influence, but at the expense of internal positive feedbacks. These positive feedbacks can be built. And it won't violate the search license. This will be the white method. This is how the relevance increment amplifier works. I want to explain to you how it works, but it is difficult for me because of the poor quality of Google translation.