"ORM style" funnel for physical product reviews?

Discussion in 'Online Reputation Management (ORM)' started by FCS Eli, Nov 22, 2016.

  1. FCS Eli

    FCS Eli Newbie

    Jan 7, 2016
    Likes Received:
    Denver, CO
    Hi all,

    I figured this would be the place to ask -- I'm a big fan of the "ORM funnel" model (like Feedback Magnet or GetFiveStars), but services like these appear to be focused on brick 'n mortar establishment reviews for the most part.

    I did a little digging, and there doesn't appear to be a pre-existing platform that supports a similar funnel-style model for physical product reviews.

    So for example, the user purchases a "blue widget" and the seller sends them to a private feedback page in the same manner that you'd see with something like Feedback Magnet. The lander directs positive feedback to platforms like Amazon or Walmart, and negative feedback to a private form.

    In my current understanding, this would be a great way for physical product owners (who don't necessarily have physical storefronts) to gain insights into their customers, ways to improve their product, and of course boost their positive reviews publicly.

    At first glance, it seems like this would be a no-brainer, and I don't believe product owners would be in violation of any vendor's TOS either.

    BUT, I'm completely open to the possibility I'm missing something. I know Amazon has a hard stance on review manipulation, and I've never sold a non-digital product through their platform.

    So here's what I'm wondering:

    1.) Are there any reasons why the "ORM style" funnel system would be a bad idea for physical product reviews in the manner that I've described?

    2.) Are there any pre-existing platforms or SaaS sellers that offer a funnel like this?

    Thanks for reading, thoughts appreciated.