I was doing so analyzing of my sites and started wondering if I was actually preventing myself from making as much money as I could. Assuming the owner of a monetized web-site is trying to maximize income, it makes sense that the site owner would not want to have visitors that can not generate income. In other words, the owner of a monetized web-site would want to be able to make money off of each and every visitor to the site. Using PPC advertising as an example... Some PPC advertisers will not pay for clicks unless they meet certain criteria. A visitor's geographical location is commonly used to determine if an advertiser will pay a for click to view an ad. Generally speaking, it would not be wise for site owner to advertise ads that are only going to be paid if the visitor is from Brazil if the site is getting lots of visitors from the UK. All of those UK visitors have NO POTENTIAL to generate income for the site owner - i.e., they are wasted visits. Are there ways to ensure that each and every visitor can be a potential income generator? If you get lots of international traffic, what are some good monetizing options?