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Online or Offline? What do you think

Discussion in 'BlackHat Lounge' started by Guddamit, Jun 25, 2008.

  1. Guddamit

    Guddamit Newbie

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    Hi Folk
    At present I'm developing a course within my niche, and was wondering whether or not I should make it available as an online resource through a membership site, online access for purchasers to view /listen to the content (video/audio), or as a downloadable package?

    Recently I purchased a series of videos with PLR. I thought this would be cool as I could bundle the videos with my own content. The problem arose that the videos were only accessible through the original vendor's website.

    Now I'm of the old school.. you purchase something you should have ready access to it. For example I like to view video and listen to audio offline. likewise I download the pdfs and normally print them out so I can read them at my leisure.

    Also with purchasing anything on the internet there is the chance the vendor may pull the content at any time, leaving the customer high and dry without access to the goods.

    So the question is: Offline or Online content, which do you think is best?

    Thanks for your input
    Cheers
     
    Last edited: Jun 25, 2008
  2. unlimitedpostings

    unlimitedpostings BANNED BANNED

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    I don't think you can go wrong either way.
     
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  3. blackhatttt

    blackhatttt Regular Member

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    Go with the content that you can download as it makes things so much more easier. Because you don't need to worry that the supplier of your content will take away your content.

    But still, if the non-download able PLR stuffs are free just take them and add them as a bonus for your customers.
     
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  4. Guddamit

    Guddamit Newbie

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    Thanks guys for your input. I'm going to do a poll with my list and see what they say come up with as well.
    Cheers
     
  5. oldenstylehats

    oldenstylehats Elite Member Premium Member

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    Offer it both as online and offline content. Let your users choose.
     
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  6. JonD6996

    JonD6996 Junior Member

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    You could do both. Use the online interactive version as a back end upsale after the purchase of the ebook info.
     
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  7. Guddamit

    Guddamit Newbie

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    Here's a few options I'm looking at.
    1. Offer the course as an ebook as JonD6996 suggests with the online version as an upsale along with bonus material such as video and audio not available otherwise.

    2. Offer the ebook version for a nominal fee with a discount on purchasing a multimedia interactive version complete with video audio etc on DVD. Further bonus material will be available for download through a member site.

    3. Offer a cut-down version of the multimedia version for free. The upsale is the full version with all bonus material on DVD. Further bonus material on the site.

    4. Again offer a cut-down version of the multimedia version for free. The upsale this time is the full version downloadable from the site. Access to free bonus material is via the site. Further related material is at a VIP customer rate.

    There's a couple of others that I'm looking at as well.