Money? We dont do this for money. We do it for the thrill of the chase, the hunt. That little kernel of sheer rapture when you find an exact match 30,000 a month low comp keyword. We are junkies...we mainline TCP/IP daily. If the electricity goes off we go through withdrawal.
We do it because, someday, we are going to be able to quit our day jobs and make a living punching little keys for 3 hours a day. WE LIVE for the daily adsense report, and have near orgasms at double click days and double earnings days.
We just S M I L E when we hand that cashier that Google check, because they know that we are an online GOD, or Google wouldn't pay us that money. They slave a way handing out others money, and we float in there and cash a check they know we did nothing to earn but put up a web site.
We do it because we are obsessed, not with wealth, but the pursuit of wealth. Many do it simply because it makes us feel spectacular when you do something that really hits, because we did it ob our own. No one helped us, sure we get pointers, but if you succeed with a website, more than likely this site has more of your sweat in it than anything.
We do it because it created a little stream of little checks, clickbank, cpa, adsense, whatever, you just go out to the mailbox and POW, you hit a payout threshold and someone sent you a check.
We do it because when we want to say something and we don't want to hear any crap from people. I can say what the hell I want on my site, and dump every comment that disagrees with me, or tell the people who disagree with me to go away.
We do it because we are web heads and geeks, and it is as natural as breathing.
We do it for the same reasons artists paint....we can't not do it.
And in the end, we make money from it. Maybe not life changing, job quitting money, but extra money nonetheless.