true I've seen pages where they just post the exact same 2 3 content but with slightly different script rinse and repeat and almost guaranteed to go viral"post consistently" is true but it's also the line that makes everyone quit at day three, because they hear it as post more of the same. the first couple weeks aren't audience building, they're a format hunt. post variants with different hooks, not different topics, and watch for the one that overperforms its own view count. the second something doubles the rest, stop diversifying and clone that structure ten times. consistency only pays once you've found the thing worth being consistent about. how many of the reels are genuinely different hooks vs the same hook reworded?
So on TikTok there are no problems, I get a lot of interactions, on Instagram almost nonefrom what you're describing, i'd focus on engagement signals before worrying too much about monetization.
if comments, messages, and interactions are low, it's difficult to know whether the issue is content quality, targeting, account health, or audience fit.
before scaling anything, i'd want proof that real people are consistently engaging with the content. that usually makes every next step much easier.