newspaper ads?

i was thining about this the other day. has anyone ever advertised in the newspaper or classifieds?

i have a new site that i'm selling acai and resveratrol products on, so i was thinking what if i made an ad in a newspaper or in the classifieds section that says get your free trial today and have ppl do it that way?

i might try it once i get some funds, but i was curious if anyone else has ever done it

blackhat ownz btw

well have you checked the pricing? because i dont think they come really cheap, i guess adwords is cheaper

bizilux said:

well have you checked the pricing? because i dont think they come really cheap, i guess adwords is cheaper

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Well off the top of my head I think a decent size ad locally that reaches 40k ppl is like 75. So 75 for 40k view not targeted. But who knows if it would spark interest. Also there are classifieds which are like 5. 10 a day. U can post under free stuff or jobs and get some promo. I'm curious to see how it would work
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local papers work best in my experience in the UK. I have got a friend in the paper who gives me like 50% off the normal rate. But if you ring the paper and tell them you are looking for "run of press advertising" which means that if they don't have enough advertisers in a particular issue they will ring round and offer some silly rates just to fill the paper! I have had about 5-6 adds in other papers where my friend does not work and got 70% off rate card prices. Hope this helps

yeh i dabble in it now n then. infact i paid for another ad today for 1 month in the paper so will see how this one goes aswell.. there is a couple threads on this forum about offline marketing

Depending upon where you are, they usually don't work very well. Or I should say not well enough to pay for themselves.

A better way might be to have a full color flyer created with your offer and place the Acia flyer in local gyms and the resveratrol in beauty salons. Make sure to use full color flyers. Cost about .35 each at Kinkos.

I've created some of these types of flyers for clients and they've had a lot of success with them. Just be sure to hire a graphic designer with experience with direct results marketing. DRM is more important than looking pretty.

Good luck...