NEWB to PPC.... is this normal?

Discussion in 'Affiliate Programs' started by wilnadon, Dec 29, 2015.

  1. wilnadon

    wilnadon Newbie

    Aug 21, 2014
    Likes Received:
    Hey all. I am brand new to IM and wanted to start out with a few PPC campaigns to get my feet wet.

    This past week I started 4 different PPC compaigns on Bing Ads strickly promoting clickbank products. I was having a CTR of around 1% and very low CPC of about $0.06. All long tail keywords and the ads were very specific, leaving no doubt to the user what the ad was about. Three of the offers were health related, one was Arts related.
    Today I halted all campaigns since I didn't have a single conversion on 363 clicks to 4 different products. I spent just a little more than $20 on all the clicks. When I checked out the analytics on Clickbank I noticed that 10 different visitors pulled up order forms, 1 resulted in a order form server call, but none of them went through with the order.

    Is this normal?

    Is it normal to get over 360 clicks without a single conversion?

    What am I potentially doing wrong?

    Any advice would be appreciated. Thanks for your help BHW!