Would you run AMR on a brand new URL to start things moving? We have a new niche with low comp, but three very new URLS. How would you play it? The question of NEW URLS is dubious, as all new businesses are expected to do initial drives of link building even by the virtue of organic and honest marketing. I really am scared into my little knickers of pressing go on a campaign and over cooking it. What is your first stop on a brand new URL.... or do you just do the same shit - but much slower?