Before i start, i just want to make sure i can post on this board since this will be a very length post. A few days ago(8days to be exact) i decided to start a Niche Facebook Fan site(sports related) Keep in mind, I'm very passioned about this subject, therefore, monetization wasnt really my primary concern. I started the project by extracting active fans from page and group similar to my Niche. I was able to built a customer list about 70-80k. The customer are all from US and have posted or liked or commented within the last 30days or so. That's my target for my new site. Moving forward, i started a few campaigns using Facebook Ads to acquirer Facebook Fans. my first 5 Campaigns i was getting around $0.40 per page likes. I thought that was pretty high. I keep working and building new and better Ads, while posting video contents(very favorble) to facebook. As of this morning, i have 3 very successful campaigns with avg of $0.05 Per page like. The page has around 5,500 very active fans. All US fans. not sure i'm just lucky with good contents or the way the fans were acquirer, i'm getting exposures of over 2-3times of my fan counts. I posted a video this morning and got over 450likes and 25k reach with 200 shares and 200comments.(see attached image) I posted another photo about 3 hours ago with close to 800likes, 6000 reach, 134 shares. As you can see by my insight and reach, more than 90% of all interaction are US Men between the age of 21-45 I have also attached my progress report for the past week on the site. my question, so far i have spend $250 to built this page. Am i paying too much for $0.05 per fan like(keep in mind i'm only targeting the list i extract of 70-80k people? At this rate, would i pay less and be better off if i increase my target to something that's broader? How's the interaction so far on a site with only 5000 fans? What can i do to decrease my cost per Fan like? or is $0.05(US FANs, Niche) is pretty much as low as i can get for quality fans. keep in mind, that's the main goal for this fan page, to build a quality fanpage with good interactions. Any comment or ideas and feedbacks are very welcome, please feel free to say what's on your mind. thank you for reviewing!!!